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Why You Should Pay More Attention to the “Little Guys” in the Blogosphere - DailyBlogTips

Why You Should Pay More Attention to the “Little Guys” in the Blogosphere - DailyBlogTips

Why You Should Pay More Attention to the “Little Guys” in the Blogosphere

Posted: 07 Jan 2014 03:24 AM PST

In the blogging world, there's often a lot of talk about getting on the radar of "influencers" or "A-listers" – those bloggers with audiences in the tens or hundreds of thousands.

And of course, being noticed by people with a lot of readers and followers does matter.

These people have the power to send a rush of traffic to your blog overnight, or to give you a guest post slot, or to help you with a line or two of free advice.

But they're all really busy – and you're far from the only blogger who's trying to get noticed by them.

So instead, this week, focus on the "little guys" in the blogosphere instead.

Find a blogger in your niche who's at about the same level as you (or even a little below where you are). You might try anyone who's taken a blogging-related course with you, like our Get Blogging, or who you've met through an online forum related to your niche.

Perhaps their blog is pretty new. Maybe the design isn't very slick and there aren't many comments, and on another day, you'd have passed on by without paying much attention.

Leave a comment, or drop that blogger an email, or follow them on Twitter.

Make a connection.

You might be surprised what comes out of it.

Perhaps that blogger will comment on your site in return, or add you to their blogroll.

They might share your posts on social media.

They might become a blogging buddy – one you can turn to when you're stuck.

And sure, a tweet from a new blogger isn't going to send you a huge rush of traffic – but the support and interaction of several "little guys" could be just what you need to help you go a little further.

Little guys don't stay little, either.

Some of the bloggers I "met" when I first started out six years ago are now pretty big names in the blogging world. Many have published books, or guest posted on sites like Copyblogger and Social Media Examiner, or spoken at conferences.

So here's your challenge for this week:

Choose three blogs in your niche that aren't big names.

Leave a thoughtful comment on the most recent post on each one (not just "nice post!") and see what happens.

 

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