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Shoemoney - Skills To Pay The Bills

Shoemoney - Skills To Pay The Bills

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July Recap & a decade blogging

Posted: 04 Aug 2014 04:52 AM PDT

In July ShoeMoney.com celebrated its 10th year of blogging.  I suppose every blogger goes through this but I have gone in and out with my love of the blog.  Not that I ever did not like it but my enthusiasm to blog at times just was not there.  Part of it because I was so focused on other things and part just in general being lazy.

I switched to the Thesis theme in 2010ish and that was a mistake.  Thesis makes it really hard for someone who has a TON of custom stuff.  Being the awesome,  innovative,  yet sloppy (and generally deprecated)  programer that I am,  I had written tons of custom plugins,  functions,  and code that were in line with normal wordpress standards but the Thesis framework makes these things MUCH more difficult.

When Thesis 2.0 came out and I upgraded everything broke.  I continued to run with it for a bit with the 1.7 version but was constantly frustrated spending hours to figure out theses hooks and editing custom_functions to try to make shit work.

So last Friday I decided to take the 2012 theme and start from scratch with a new child theme.  I set it live on monday and have been fixing/adding stuff to it sense.  Its been a lot of fun and has really invigorated my love of blogging again.

Also I have been accepting way to many guest posts and some I didn’t even like.   Some guys like Taewoo,  Justin Goff and SEOBITCH are always great but I got a bit lazy in letting others post.   I am going to be a lot more strict going forward.  I will probably follow probloggers policy on guest posting.

Traffic to the blog,  since my book release last year, continues to grow.  Its all the way up to almost a million unique visitors per month.

If you are ever curious you can see the live stats on the blog here.

Bare with me with the look and feel of the blog a bit.  I cowboy code on it,  which is a no-no, but its so damn efficient.  Especially the way I run 0second backups incase I mess up.  I will post about that sometime.

Anyway have a great August!!!  We will be launching the beta version of our new self service email platform in a couple months so keep an eye out to get in on that beta.

Here are the ShoeMoney.com posts from July:

Jun-02 09:32:42 - Why Local Marketing is Scarier than Osama bin Laden (16 comments) Lately, I’ve been working more and more with local clients (thanks to this one blog post about lean startup dentist that went viral). Some of them are what you’d consider the upper echel…[more]

Jun-03 08:30:35 - Why I Don’t Recommend Entrepreneurship to Everyone Anymore (16 comments) When I got started in …[more]

Jun-04 08:30:37 - Heading to Denver for The Performance Marketing Summit @affiliatesummit (11 comments) [more]

Jun-05 09:31:15 - Melamed Style Marketing – Establish Your Authority By Caring About Your Prospects (23 comments) I was only 7 years old at the time. My brother’s friend scored field passes to the Denver Broncos training camp…[more]

Jun-06 08:30:59 - Free Shirt Friday: Falcon Asphalt Repair Equipment @HotBoxRecycler (13 comments) This week’s Free Shirt Friday comes to us from Falcon Asphalt Repair Equipment. Falcon Asphalt Repair Equipment (aka Falcon Road Maintenance Equipment) manufactures portable, affordable asph…[more]

Jun-09 09:23:45 - ALG Google Employee Responds After Google Dismisses Publisher Theft Allegations (17 comments) [more]

Jun-10 09:39:36 - Do NOT miss Elite Retreat 10! (14 comments) Ladies and Gentleman – …[more]

Jun-11 08:30:34 - How to Sell Globally Locally (21 comments) I grew up in Queens, NY. I hated that place at the time. If midwest is the heart of America, Queens was definitely the anus of America. Dirty, dangerous, crowded. Not quite the slums, but not quite what you would call pleasant either. I remember st…[more]

Jun-12 08:30:43 - (late) May recap and and an exclusive interview dropping 2 big bombs (16 comments) First off, I did an …[more]

Jun-13 08:30:51 - Free Shirt Friday- Freelance Hour @48hourslogo (19 comments) This week’s Free Shirt Friday is brought to us by Freelance Hour. The company is an online marketplace for freelance services. They are a community of handpicked designers and developers ready to work. Whether y…[more]

Jun-16 08:30:56 - Why Affiliates Make The Worst Entrepreneurs (17 comments) TaeWoo wrote an article on Why Affiliates Make The Best Entrepreneurs. And I agree with a majority of the arguments, as I probably fall into every thing he said about…[more]

Jun-17 07:36:43 - Join Top Affiliates at the A4d Meet-up June 21st In San Diego (13 comments) [more]

Jun-18 08:30:38 - Ensure You Never Send Paid Traffic To a 404 Page or Broken Link (25 comments) Paying for traffic is expensive. There is nothing worse than sending traffic to a broken link or page that is down. …[more]

Jun-19 09:15:29 - Affiliate Meetup Denver 2014 Recap @affiliatesummit (15 comments) [more]

Jun-20 08:30:41 - Free Shirt Friday- FaviconWebsite.com @faviconwebsite (14 comments) This week’s Free Shirt Friday is brought to us by FaviconWebsite.com. A favicon also known as a shortcut icon, Website icon, tab icon or bookmark icon. It is a file containing one or more small icons, most commonly…[more]

Jun-23 08:30:28 - Does it Work? Another Email How-to (14 comments) [more]

Jun-24 08:30:57 - Yelp Rapes Businesses (28 comments) How did Hitler massacre Jews? Gas chambers. How do some southern animal shelters get rid of unwanted dogs & cats? Gas chambers. …[more]

Jun-25 08:30:47 - Canada’s New Weird Ass Spam Law Goes Into Effect July 1st 2014 (16 comments) [more]

Jun-26 08:30:37 - 404 Error Pages Can Hurt Your SEO Rankings; Here’s How To Use Google Analytics to Monitor and Track 404 Errors So You Can Fix Them (29 comments) [more]

Jun-27 08:30:06 - Free Shirt Friday- WP ALL IMPORT @WPALLIMPORT (8 comments) This week’s Free Shirt Friday comes to us from WP ALL IMPORT. You can import any XML or CSV File to WordPress using WP ALL IMPORT. They offer a 30-day money-back guarantee. You can easily import data to any plugin …[more]

Jun-30 08:30:44 - How to Exploit World Cup for Profit (14 comments) The World Cup is here. …[more]

Jul-01 08:30:26 - PAR Program Helps Bugsy’s Box Double Customers and Revenue @ParProgram @BugsysBox (3 comments) I…[more]

Jul-02 08:13:15 - Help me and win a grand for yourself (1 comments) Not about 2 years ago we launched a marketing platform called the Par Program. Functioning at an agency level, which included state of the art email, social integration and high level ROI tracking, we also did al…[more]

Jul-02 08:30:28 - Personalizing Automated Emails (6 comments) [more]

Jul-03 08:30:36 - How To Choose The Perfect Name For Your Blog plus 3 Bonus Tools To Get You Started (5 comments) Whe…[more]

Jul-04 08:30:51 - Free Shirt Friday- PPC Consulting.com (4 comments) This week’s Free Shirt Friday comes to us from PPC Consulting.com. They are pay per click consultants that manage results-driven PPC campaigns that focus on client goals such as: web leads, phone calls, sales, …[more]


Jul-08 00:51:21 - Adjusting Your Content Strategy to Suit Multiple Digital Devices (3 comments) Making adjustments to your web content strategy to suit multiple digital devices is no longer just a good idea ? it?s become a necessity. With smartphones users tipped to total 1.75 billion in 2014 and tablets also rapidly increasing in profusion ?…[more]

Jul-08 07:00:27 - Pt 3 – Raising Money For My New Company – How it ended up (4 comments) This is Part 3 in my adventure in raising money for my new company – The PAR Program.  If you missed the other parts you can see …[more]

Jul-08 08:30:51 - Why Again Should I Keep An Email List? (18 comments) [more]

Jul-11 08:30:54 - Free Shirt Friday- Toothbrush Subscriptions @ToothbrushSubs (6 comments) This week’s Free Shirt Friday comes to us from Toothbrush Subscriptions. The Toothbrush Subscription process is very simple. The first thing you do is choose from one of their three tooth…[more]

Jul-14 14:26:52 - Who do I look up to as far as a mentor/guru (5 comments) A great question that recently came in through our contact us form. KingJamesCodpiece - Thanks again for the AMA ShoeMoney! Who are some people in the industry y…[more]

Jul-15 08:00:53 - What was it like to make my first million dollars? (14 comments) Stubjj844 - Where did you learn to do….whatever the hell it is you do lol?? Do you remember your first million and what was that like?…[more]

Jul-17 06:19:04 - How to Plan an Executive Workshop that WON’T Fall Flat (2 comments) Workshops in general are designed to inspire the people that attend them. They foster an environment where you can tear apart ideas and try to figure out how they work. In a sense, a corporate workshop allows you to tinker with ideas and?if everything g…[more]

Jul-18 08:30:54 - Free Shirt Friday- Navilytics @Navilytics (4 comments) This week’s Free Shirt Friday comes to us from Navilytics. Their goal is to truly optimize your website, whether you want to increase sales or just make it easier to use. Their philosophy is that you have to underst…[more]

Jul-22 08:08:09 - How I Landed a $25k/mo Client with Cold Email (8 comments) I LOVE emails. (And I’m sure ShoeMoney does too, otherwise he wouldn’t be building this kick ass PAR program.) Never in the history of mankind has it been SOOOOO easy to connect with anyone on the planet. …[more]

Jul-25 08:30:08 - Free Shirt Friday- Vapor Zone @VaporZoneMIA (1 comments) This week’s Free Shirt Friday isn’t a shirt; it’s electronic cigarettes/vaporizers from Vapor Zone! Vapor Zone is an online hub coupled with brick and mortar location…[more]

Jul-29 06:18:04 - @Wishpond – What service do you use for landing pages? (7 comments) I been playing with several different landing page services. Some have some really cool features but they always seem to have something missing. A couple days ago, after asking on FaceBook, several people recommended that I checkout …[more]

Jul-30 06:51:12 - Branding 101: Considerations For Logo Design and Slogan Writing (2 comments) Last week I wrote a post about how to choose a name for your b…[more]

Jul-30 07:22:30 - Shawn Hogan Is in Federal Prison (14 comments) I first met Shawn Hogan in late 1994 on Internet Relay Chat (IRC).   Anyone who knows him well knows that he is one of the most giving people on the internet. You probably know him though from his internet marketing forum at …[more]

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