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Google’s balloons to the rescue. Posted: 17 Jun 2013 11:27 AM PDT Google is at it again proving that they are far more than just a search engine. This past week Google sat out to test their newest invention from the same lab that brought you Google glasses comes Project Loon. The purpose of this project is to insure that the World Wide Web is truly just that, world wide. With the help of these balloons they hope to make that possible: Looks a lot like the Red Bull balloon that guy jumped out of: Anyways back to the bigger picture of all this.. According to Google almost 2/3rds of the earths population, thats 4.8 billion people, are still without adequate internet coverage. Let me repeat 4.8 billion!!! That number seems high to me but who knows its probably accurate. This is HUGE news for us internet marketers and we need to be ready to hit the ground running once Google unleashes the thousands more of these balloons that they have. From all the data I have collected throughout the years close to 50% of all my customers/visitors to my blog come from outside the United States. I am willing to guess that of the 4.8 billion people that don’t have interent less then 1% are from the United States. That means majority of our target market has been unreachable… until now. Click here if you would like to read more about the balloons. |
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