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Movie Trailers and Product Launches Similarities Posted: 23 Oct 2015 07:58 AM PDT I thought about this the other day… I never watch movie trailers because they basically give away the best parts of the movie. Then when you watch the movie you wait for the parts that they show… Or when the hero looks like he is about to die you know he isn’t cause what you saw in the trailer hasn’t happen yet. Anyway my point is that the trailer gives you all the core content of the movie. Made me think about landers giving away free guides and launches giving away content leading to the launch. Often times during a product launch, especially when its leading up to a 3-5 thousand dollar product, the content they give away during the launch is more valuable and condensed than the actual product. Im not pushing any particular product here but don’t dismiss a launch. Download the content. Save for day when you need it. |
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