USAHA BERSAMA: March 2016

Multimedia Added to Your PR Content - DailyBlogTips

Posted: 30 Mar 2016 10:49 AM PDT

Engaging content is more essential than ever in today's busy media landscape, and one smart way to heighten the engagement factor of yours is with multimedia. Adding multimedia is both an art and a science. If done right, it can help your content gain a competitive edge. If your photos are boring, your videos aren't helpful, and your infographics aren't outstanding, you'll miss out on valuable traffic that can lead to sales. The good news is, there are some standards and best practices you can rely on to make sure your multimedia content checks out.

Here are the answers to 6 questions you might have about adding multimedia to PR content – from blog posts to press releases.

What is multimedia?

Multimedia refers to the electronically delivered combination of media – or methods of communication, including text, graphics, video, animation, and sound that can be accessed in an interactive way. Much of the content online today falls within this scope.

How has the use of multimedia in content changed over the last 5 years?

In the past 5 years, internet use worldwide has drastically increased. The digital revolution has had a major impact on the way we communicate – advances in technology have influenced the development of multimedia systems such that virtually all computers in use today have some capacity to create and display multimedia.

Here are some stats that point to the increasing importance of multimedia:

It's anticipated that video will account for as much as 69% of consumer internet traffic by 2017
YouTube is the second largest search engine worldwide
Articles with images receive 94% more views than those without images
Publishers that use infographics grow their website traffic an average of 12% over those that don't
80% of journalists reportedly felt that including photos, infographics, or video with a story is very important to the story

What are Google Panda and Google Hummingbird, and how do they affect multimedia?

Of course, if your content isn't being found online, multimedia won't work for you. You want to make sure your content is recognized by Google and served up for the right queries.

Google Panda (which rolled out in July 2015), and aimed to downrank pages that it deemed low quality. According to a Google spokesperson, "When our algorithms look out for unique, compelling, and high-quality content, that can have many forms, including images, videos, or other kinds of embedded rich-media … it helps us a lot to have context of any content like that, and we generally pick up that context in the form of text on pages that embed that kind of content." So, provide text around your images and video (captions and surrounding text) as well as alt text to give Google cues.

Google's Hummingbird update took place in 2013, and aimed to facilitate ranking of pages based on semantic search. Content must be created to match the more-conversational queries of searchers. Not only does that include conversational writing but according to Hubspot, "the more you can diversify your brand with different digital media assets, the more likely you are to curry favor with the search engines and the searchers" – Google now delivers a blend of multimedia results including images, product listings, reviews, and photos.

Importance of Content Quality and Optimization

Google's algorithm can change on a dime, but with every update Google has made, it has prized higher-quality content. Content creators who are genuinely interested in providing valuable, engaging and clear information – in the forms readers want – will not be at a loss. Help Google understand the context of your multimedia content by adhering to these optimization best practices:

When adding images: Include an image file name (ideally this will include a focus keyword you want to rank for), image size (for faster loading time) alt text, description and caption
When uploading a video: Titles and tags are a major factor in making your videos more discoverable. Include brand keywords in your tagging, and try your best to avoid irrelevant tags
When uploading audio files: Optimize audio file names with relevant keywords just as you would for image files. Make sure each podcast episode has its own unique title and description

Optimizing press releases with multimedia and links

Today’s high-performance press releases, like content, include multimedia assets as well as well-placed links, compelling headlines and engaging CTAs. They’re created with shareability and search engine-friendly language in mind. In content as in news releases, Google will penalize an overuse of keywords or links, so write press releases and content with links that lead naturally to other content as you see fit, and incorporate keywords in a way that is natural.

Wanna learn how to make more money with your website? Check the Online Profits training program!

Shoemoney - Skills To Pay The Bills

How Affiliate Networks Are Screwing You

Posted: 28 Mar 2016 06:03 AM PDT

I, like many affiliates always have thought affiliate networks were stealing money from me…

I been in the game for a decade. Started as an affiliate, then had my own product, ran my own affiliate network for my own products and then putting my products into more mainstream affiliate networks.

So being on all these sides I would like to share with you the reasons why your not getting credit for sales/leads your doing.

Shaving: This is straight sticking it up your ass. They set your pixel to NOT fire a certain percentage of the time. Yes it does happen on some networks. I know for a fact because with my own products the networks have told me to do a higher payout on my offer but shave the affiliate back to where I need them to be.
Scrubbing: This can happen for many reasons. Let’s say you’re doing a lead generation that pays on a name/email/whatever submit. Services like BriteVerify will return to the product owner if the email submitted is actually valid and not a throwaway email or other reasons. Scrubbing can also happen when a product changes their terms. Let’s say you’re driving dating leads and they only take certain countries/sex/age range. Then one day the advertiser (offer owner) change it and you no longer get credit for those leads. Almost always affiliate networks will email you to let you know about the change but if you are like me you can easily miss that. I have had this happen to me in the dating vertical a couple times. Also back when I was promoting ringtone offers via ppc then all of a sudden the offer owner no longer accepts… say AT&T. And here I am bidding on AT&T Ringtones as a keyword. OUPS. To be fair to the affiliate network sometimes they are not even aware that this is happening.
Email mangled emails: This is something I really didn’t figure out until I had my own offer. If you are mailing out offers via your auto responder or in a blast url’s can get mangled. It does fine with the domain but variables after it can mangle. Say your affiliate link is affiliatenetwork.com/?affid=2323&subid=sub1 The affid would of course be your affiliate id. For some reason email clients will mangle the ? to something like #@? for example. I just recently discovered this after talking with HasOffers that powers my affiliate network. We often had sales that should have been attributed to an affiliate. Now since I pay on a CPC level this didn’t hurt the affiliate. Just screwed up my tracking.

So those are the main reasons that I have found and I have run into them all. There is another factor for those that use cookie only tracking. A VERY small percentage of people have privacy set to not allow cookies. While this is extremely low, its almost always what affiliate networks will tell you is the reason.

Now with all that said lets talk turkey. No matter what the affiliate network has to make it work for the affiliates or they will go somewhere else. The best way to test this is obviously to get the exact same offer from different networks and do a split to see if in fact their is something going on.

Anyway hope this helps.

Promote Your Business with Blog Reviews - DailyBlogTips

Promote Your Business with Blog Reviews

Posted: 24 Mar 2016 02:00 PM PDT

If you have a business website, be it an online store, a web app or a magazine, you know that promoting it and doing some advertising is a must if you want your site to grow and become popular.

Most people know the traditional advertising methods: display banners, video ads, Facebook ads and so on. One advertising method you probably don’t know about, but that is very efficient, is blog reviews.

By getting a blog review you’ll be able to get your brand in front of the audience of the specific blogs and sites you choose. If those are relevant to your product or service, the overall return on investment should be nice, because you’ll be exposing your brand to people who interested in it.

The big advantage of blog reviews over other forms of advertising is that your message will go straight to the visitors. People tend to ignore banners and traditional ads, but they will read a blog review just like they would a normal post, making it a very effective advertising option.

When people hear about blog reviews they tend to think that we are talking about fake reviews. That is not the case. Most review networks required the bloggers to write real and unbiased reviews about the products and services. You can also disclaim that the review is sponsored by your company, making the process 100% transparent and ethical.

If you want a recommendation, check out the guys from Get Reviewed. It’s a new blog review advertising network that is growing quite fast, and they already have a nice list of authority blogs where you can get reviews from.

Finally, remember to not put all your eggs on the same basket. Mixing banner ads, social media advertising and blog reviews can be an efficient combination to raise awareness about your brand and drive more visitors and customers to your website!

Wanna learn how to make more money with your website? Check the Online Profits training program!

What Native Advertising Does to Your SEO - DailyBlogTips

What Native Advertising Does to Your SEO

Posted: 22 Mar 2016 09:32 PM PDT

Though marketers might have you believe that content creation is the only way to get noticed online, the truth is advertising is far from dead ? it's just hiding.

Rather than using obtrusive banner ads and flashing sidebars, smart businesses have begun investing in so-called native ads, which blend seamlessly into any website's style to prevent disruptions to user experience. Even better, like content, native ads give a major boost to your SEO efforts. Here's how.

You Want Lots of Links for High Rankings

native While Google's algorithms for determining rankings change seemingly every month, one factor always remains: Links. So far, link building is hands-down the most important activity you can do to improve your site's SEO ? more important than keyword selection, meta-tag creation, and content optimization combined. The fact is, the more links on other sites that point to yours, the easier search engines can find your site.

The reason for this dates back to the advent of Google, when founder Larry Page created PageRank, software that could determine the popularity of webpages using incoming links. Page used the same tech to develop Google, which quickly became the most powerful search engine on the Web. Eventually, Page used PageRank's numbers to understand quality of webpages, which only further improved the effectiveness of Google's searches.

However, before Google began organizing search results based upon quality, websites began abusing the power of link building (as well as other optimization techniques). Many added their webpages to directories in an attempt to trick Google's spiders into ranking their sites higher ? and it worked. However, today, Google actually penalizes such blatant attempts at SEO with lower rankings, though, importantly, advertisements still contribute positively to a webpage's rank.

Thus, having incoming links is crucial to your site's placement on search engine results, but there is a limit to how and where you should build links. Thankfully, native advertising makes the process so much simpler.

Native Advertising Is Good for Everyone

native2 There is a reason Google is trying to curb the popularity of artificial link-building: It hurts the search engine's ability to provide relevant and valuable results to Web users. When the most optimized pages always outrank those most applicable to search keywords, users leave discouraged, and the Internet as a whole suffers.

In an ideal world, your website would naturally gain incoming links from Web users who know your company and appreciate your products and content. However, now that nearly every business has come online, it is nearly impossible for one to stand out without engaging in active SEO, which means actively attempting to accumulate incoming links. Unfortunately, getting publishers to add your links to their sites isn't always easy. Because Google punishes publishers and businesses for obvious paid links, publishers are hesitant to add links to their sites without context.

Enter: native advertising. Though it comes in many styles ? from full content creation to native ad networks ? native advertising blends into a publisher's existing content, providing value to everyone involved: Business owners achieve more incoming links as well as added visibility for their pages and products; publishers gain income and additional content to populate their sites; and users benefit from enhanced website style and advertisements tailored to their interests.

As a result, higher quality sites (meaning those deemed reliable and popular by Google) are generally more likely to accept only native advertising, which means your SEO will increase dramatically by opting to subscribe to a native ad network or engage in content creation.

Traditional Advertising Is Dying

Though native advertising's benefits are incredibly useful to your site's SEO, making the switch to native advertising should be your top priority for another reason entirely: the imminent death of traditional advertising. As more and more businesses customize their advertising content to specific groups of Web users ? and as consumers demand more interaction from their favorite brands ? the centuries-old style of one-way advertising (a la print ads and television commercials) is declining slowly, painfully, and obviously.

Native advertising is the future, for better or for best. By using native strategies to increase your incoming links, your site will rank higher on search engine results, but that isn't even the most powerful benefit of the advertising style. By integrating your ads into content Web users want, your business becomes a contributor with a devoted online following. In the end, your increased SEO and improved reputation mean one thing: more sales.

Wanna learn how to make more money with your website? Check the Online Profits training program!

The Retargeting Techniques That Everybody Should Be Aware Of

Posted: 22 Mar 2016 10:46 AM PDT

One of the most successful websites in the field of online marketing had once used this technique, it doesn’t matter how much they have been through to achieve such success, what really matters is that they have managed to reach their goals.

What is retargeting?

Retargeting is a form of digital marketing where companies serve ads to people who have already visited their websites. This definition confuses a lot of marketers but to simplify it, let's think about it in a different way.

Imagine you are a marketing manager of an electronics store. Someone comes in, walks around the shop, stares at one computer, reads all the information related to it and leaves the store without buying it. While observing his journey in your store, you started wondering how to get this person back into your store, present him with all the features of this computer, remind him of its benefits to finally close the deal. You're thinking that if you could go after him, and have another chance at presenting this computer, you would totally do. He might end up purchasing it, or not. But at least, you've tried!

Let's mirror this in your online store now. But instead of going after this prospect in the streets, you go after him online when he's visiting other sites. If the targeting is done correctly, you can show him the same computer he was looking at on your products page.

Your goal is to market your product and sell it. So Let's think of this way, someone comes to ask about a product but leaves without buying, the best way to convince him to purchase the item would be to send someone behind him who can remind him if not convince him of the products and its benefits and that it is the best bargain he could afford in the market. But of course you won't do that in real life, it would be creepy, awkward and most importantly, it will make the consumer anxious enough to get rid of you and it also illegal to stalk someone like that. But however weird that may sound, it can be done online, and it’s not at all illegal, the technique is known as Retargeting or Remarketing

The reasons why remarketing is preferable are basically the efficiency and low cost of impressions, the accurate targeting of people, improves the return on investment, the branding's cost becomes effective and eventually deliver better conversion rates. This is one of the reason people are engaging into the online marketing world instead of the actual one. It is not as hard as it seems, it basically takes a little bit of time to be accommodated.

When you master the skills of retargeting it will become easier for you to build a fast growing company that will make the outcome more quantitative than what you have expected. With the help of various platforms on the internet, you can really step it up and manage to find the right targets. One of the most useful platforms are the ones that keep an eye on the visitors, know their interests, calculate their behaviors and all this can be done by simply leaving a cookie in their browser and as a result, displaying for them various ads that convey exactly what products they are interested in.

Perfect Audience

The Perfect Audience provides a small manual that informs the user on how to properly use the website in order to make the most out of it.

The people at Perfect Audience make sure that you never go weary of retargeting people, they do the job and thus provide a very simple service for people who have the need to keep their retargeting strategy on a certain level. A script is handed to the owner to be included in his or her website's body and after that, a list should be created of the types of visitors that must be retargeted, a campaign should be outlined in order to target specific parts of the the targeting list you have already created and when all this is down, the ads will start appearing in every slot of a website the target visits.

Social media, and especially Facebook that has an immense database of users, will contribute in making the come back to your website, how is that you may ask? The answer is very simple. When the code that you had implemented in your website functions, the customers who closed the page and went to browse Facebook, will encounter an ad from your website and with a slight chance will persuade him to go back and check out. Perfect Audience can target people on Facebook through standard ads that appear at the side or an ad that can be displayed in the user's news feed

Retargeter

This is a new website in the field of retargeting, it basically based itself on the other website that already existed and managed to combine all the good things they offer in addition to the new thing they offer, that is it quickly managed to become of the most used websites that offer this service. There are plenty of services Retargeter offers, starting from Facebook exchange to search retargeting, the website cookies ads just by simply a click, in other words, if a consumer click an ad it will directly go to his cookies which will make it, alongside with other ads, appears in every other website and free ad slot. The main targets this website aims to achieve is to integrate its ads into websites with over 30 thousands new visitors every week, the option with which you can create ads vary from geographic, income or the interests of the consumers.

Retargeter allows you to control the number of ads you want to be displayed every month, this way you will be able to control your financial position as well, the prices they offer per month can be a little bit expensive but they offer the best service in the market to the time of writing these lines.

AdRoll

The last platform is perhaps is the most used in the most known. Adroll was first made appearance in 2007 and since then it managed to introduce the advertising world with a new marketing technique and especially retargeting. The adopt both strategies that are based on content and behavior, in other words, they offer ads based on the interests of the consumer and his behavior and thanks to this their customer service in the best out there. As far as payments are concerned, there are many levels you than you can use, the starter package allows you to spend whatever you like, and the other two levels, premium and plus are each set with a specific amount of money on monthly basis.

But what distinguish them the most among their competitors? The answer is the team and the experience they have in the field of retargeting, not only this, their dashboard offerings are also a factor that makes people choose them. Their platform offers the users plenty of option that they can use in order to control their ads and websites

Conclusion

By the end of reading this article you will be familiar with the term of targeting, also known as remarketing, and have fully grasp the basis of it. You will also be informed of the platforms the deliver the best options and easy access to your content. Aside from the platforms we have mentioned there are a lot of other option, Chango, Triggit, Google and Fetchback are also ones of top platforms you can use if you don't think one of the ones mentioned above doesn't go along with your financial position of your desirable settings.

Wanna learn how to make more money with your website? Check the Online Profits training program!

Infographic: Top 6 SEO Strategies for 2016 - DailyBlogTips

Infographic: Top 6 SEO Strategies for 2016

Posted: 21 Mar 2016 07:51 AM PDT

For someone with an online presence, personal or business, the concept of an SEO strategy can seem a little daunting. Unless you have experience in digital marketing, you might have not even heard of search engine optimisation, which could mean you're missing out of a huge amount of web traffic. Never fear; this is exactly why a team of dedicated digital marketing experts from have put their heads together, and compiled this helpful infographic on how to structure your strategies for 2016, so that you can get all the insider tips on the latest search engine algorithms and design your website to be offered among on the first page of search results.

Thousands of sites are rapidly losing visitors, due to being improperly optimized (if at all!), and incorrect or out-dated strategies can do just as much damage to your ranking as a page with zero strategy. Google is refining its searches, and becoming more understanding of the internet user's intentions when they browse Google. So no, you can't just pepper your website with keywords and expect that to work anymore! Now, if your content isn't interesting and fresh, or your backlinks seem a bit shady, Google will be looking the other way. So it's up to you to scroll through the infographic below, and implement these tips into your SEO strategy.

seo-strategies

Wanna learn how to make more money with your website? Check the Online Profits training program!

6 Effective Tips on Blog Writing - DailyBlogTips

6 Effective Tips on Blog Writing

Posted: 18 Mar 2016 06:59 AM PDT

You can’t be good at blog writing without making efforts.

However, there are many useful tips that might help you improve your writing to keep your audience interested and, therefore, achieve success in a blogging niche. To build authority online, your content should be interesting, unique, and reliable. Thus, it’s important to do research and post up-to-date information that suits your readers’ needs. To become a better blogger, you’re welcome to pay attention to the following tips on blog writing.

Be an Expert of Your Niche

To be helpful for you audience, you need to be an expert in your niche. If you know how to do research to find handy tips, that’s great. If you have an experience, that’s even better. Obviously, it’s impossible to build an authority online in one day, so you need to keep developing your skills, sharing tips, and growing your audience. No matter what you are writing about, just know your theme from A to Z.

Write For Your Audience

A proficient blogger would agree that your readers first. To become a guru, you need to think about your audience: analyze their preferences and predict their expectations, find out what they are interested in, and write for them! Read their comments, communicate with them, and create other topics relevant to their queries.

Avoid Making Mistakes

The better you write, the more readers you have. A blogger can’t make spelling, grammar, or stylistic mistakes, as it’s important to show your expertise and produce high-quality content only. Although all people make mistakes, you’d better learn how to avoid doing it in the future: use tools and apps to proofread the text, ask for the help, or give it a time. All in all, do your best to craft papers on a high level.

Enhance Readability

Even if your text is full of actionable tips, nobody will read it to the end if your writing is boring. With all the information we have on the web, it’s important to write short but not complicated sentences to be read. To keep your audience, remember that you need to enhance readability: use short sentences, divide your text into chunks, write subheadings and bullet lists. If your text is easy to read, the number of your readers will be growing.

Add Visuals to Capture Interest

As people perceive visual information better, it’s important to include media blocks to your article. No matter what the theme is, just find a relevant picture (or craft it) and add it. If you’re good at design, do your best to make an infographic that is both useful and interesting. There is no need to write a book to interest your audience, just shift the textual and visual information.

Follow-up Communication is a Must

Good blog writing is not just about crafting the text. It’s about attracting readers, being useful, and growing your community. All in all, it’s not enough to post an article and become a guru. To learn something new and keep developing, you need to communicate with your audience. Cause a buzz and reply to every single comment you get. Listen to your readers and learn from them. It’s a key to success, indeed.

The Bottom Line

Being a modern blogger means analyzing your niche, reading a lot, writing day in and day out, boosting inspiration, and perceiving a lot of information daily. It’s hard to stay focused and inspired with all these things in mind. Thus, you should have a plan how to write a media-savvy blog post to save both time and energy. The above-mentioned tips can help you improve your blog writing and get an insight on successful blogging.

Give it a try!

Emily Johnson is a writer who loves to share her views and experience. She runs OmniPapers blog that is aimed at giving tips and pieces of advice for students and all learners. To keep in touch with Emily, drop her a line at emily.johnson@omnipapers.com

Wanna learn how to make more money with your website? Check the Online Profits training program!

Don’t have a terms of service or privacy policy yet? Check out this tool!

Posted: 17 Mar 2016 08:25 AM PDT

As you probably know it’s very important to have essential legal policies available on your website. This includes privacy policy, terms of service and a refund policy in case you sell any products or offer services online.

This is so important that some advertising networks, like Google AdSense, will require its publishers to have an easily accessible privacy policy, or else their accounts will get suspended.

It might sound complicated, so how do you go about getting one? Hiring a lawyer is the first option you probably think of, but it’s quite expensive to hire one especially if you’re just starting out or have a website that doesn’t bring you any money yet.

Is there an alternative? Yes. I recently came across WebsitePolicies.com and found it to be a pretty interesting and more importantly useful tool. In short they help you create all necessary essential legal policies such as:

1. Privacy policy
2. Terms of service policy
3. Refund policy

Here’s how it works: Once you choose the policy you need, you’ll go through a very simple questionnaire where you provide some details about your website and how you operate it. It looks like this:

website-policy

Once they have all the details about your website and/or business, they will automatically create a customized policy to reflect and cover all aspects of how you run your website. This is by far the best feature of this tool – a custom tailored policy created specifically for you. Unlike generic templates you may find elsewhere this policy will cover all aspects of your website and business.

And here’s an SEO tip you might not be aware of: having privacy policy and terms of service not only increases the number of pages on your website, but also influences how Google sees it, and improves your rankings and authority!

Did I mention that the service is free for personal use? You can use it for your personal websites without having to pay anything! Policies for commercial websites require a small payment but you will receive a wide range of additional disclosures that cover a variety of commercial related aspects of your website. And of course it’s just a fraction of what a lawyer would charge you.

Quite a useful tool to have, so check it out.

Wanna learn how to make more money with your website? Check the Online Profits training program!

Blog as a Business Tool - DailyBlogTips

Blog as a Business Tool

Posted: 14 Mar 2016 09:59 PM PDT

For the past years, a blog has become a very useful tool for the Internet marketing and promotion. Thus, this post is about what the blog is, how it can be used, in which cases it should be started and how you can use it to attract potential customers to your business.

For the beginning

The word "blog" came from "web+log", that means "to be in the network." The online magazine or the Internet blog, which publishes records of different nature, both personal and have competitive topics with comments by other users.

Let us consider the types of blog. There are:

Personal
A personal blog can be both professional and as just a private, where you write about what you think, and it is not supported by the business.

Corporate
Very often such blogs belong to companies where concentrated various topics, for example, about SEO. Business blogs are running by employees of the company or company's representative blogger.

Collective
Under this type of blog you should understand some particular community where an expert (knowledgeable in matters of threads) can write a useful material.

Collective blogs consist of two or more people. Over time, the community is growing and getting stronger, as the authors are gaining popularity and quality content for their blog.

All types of blogs are accessible and useful for different tasks. For example, if you are planning to create a community, it is better to make the possibility of collectivity, and the people who will write will help you to develop your blog themselves.

The most popular type of blog

According to statistics, the most popular blog is a personal one. People like to live someone's life and discuss it constantly. If it would be approached with the basic knowledge of blogging, it could be good to succeed in this business.

There is just one question?—?HOW TO USE THE BLOG FOR BUSINESS?

In fact, everything is very simple. It is necessary to:

• Write on your topic of interest (to what you are dealing with);
• Write interesting, and do not spare sharing the valuable information;
• Write permanently (regularity?—?is the most importantly. To write more conveniently you may use good tools like Write! or Notepad++);
• Promote the blog;
• Increase the number of readers;
• Create your small community.

When you have all these, then you will keep potential customers interested in your services, products or goods consistently. Then it is up to the constant increase in attendance.

Blog opens
Many good people keep blogs, but they are not popular at all. If we are talking about how you are doing something, showing real results and your approach to it, then you will catch the attentive audience.

Blogging goals

Goals may be different in each case, but there are the basic:

• To attract potential customers;
• To attract employees;
• To show the life of the company;
• To declare yourself as an expert;
• To increase brand awareness.

If engaged in the active blog, you can make it as a very useful tool for the business and Internet marketing. In practice, there are very many companies in highly competitive subject areas which precisely became popular and fruitful with the help of blogging. I wish you all success in your startup.

Wanna learn how to make more money with your website? Check the Online Profits training program!

How Verticals Can Triple Your Blog Profits - DailyBlogTips

How Verticals Can Triple Your Blog Profits

Posted: 13 Mar 2016 09:36 PM PDT

According to a survey of 1,000 bloggers by Blogger.com, 81% of bloggers never make even $100 from blogging. Those that are capable of generating enough traffic to click ads may quickly see the numbers shrink as it scales to use intermediary advertisement platforms like AdSense, which can charge upwards of 20% commission on the revenue per click. The question now becomes how your blog is capable of maximizing the value from visitors to strike a point between value maximization and traffic generation, assuming there is a trade-off due to the amount of time required for each step in the vertical.

Self-Hosted Advertisements

Avoiding advertising platforms such as AdSense can increase your gross margin by 20% or more. However, there is a tradeoff for this, given that many AdSense advertisements are behaviorally targeted for each user. Therefore, the click-through rates increase for each user, potentially at a level that actually causes a decrease in profitability. Nonetheless, companies that sustain themselves based on the advertising model almost always offer some form of self-hosted advertising from newspapers to digital magazines.

This model is also very popular amongst social media platforms such as LinkedIn and Facebook, which are almost entirely supported by advertisements. Keep in mind that you must be able to generate a massive amount of views with targeted demographics in order for this to make sense. It can boost your profitability if you have the ability to leverage your previous metrics, but that is certainly not the case for most blogs.

Branded Media Products

A more engaging vertical that bypasses third-party advertisements completely is the introduction of branded products. Some blogs sell books, premium content, and training materials to solicit directly to its audience. This works best if the blog is authoritative such as a blog about Forex Trading that sells proprietary training videos.

It is capable of selling this content at a very high margin since the product is distributed digitally. There are restrictions here since it almost exclusively applies to media sales rather than products. Very rarely has a blog established a strong enough reputation to segue into branded consumer or fashion products. Nonetheless, if the sale of an EBook generates $5.00 and your revenue-per-click is $2.50, with the same conversion rates, you have doubled your profits.

Separate Ecommerce Brand

The best way to triple your blog profits is to remove the middle men and own the sites that you are promoting. This generally works best if your blog covers a niche subject such as horseback riding, linking to an Ecommerce website about horseback riding gear. It is true that you could use the profits generated from AdSense to promote on other websites, but you have greater flexibility and autonomy when advertising directly on your website. For instance, you may integrate advertisements within posts by doing product reviews or send special coupons to consumers within your Email list.

Having a separate Ecommerce brand also means that you can build the valuation for your blog and a new company. The greatest value in an Ecommerce website is its online reach and loyal client base. Having a way that synergizes the blog with your own Ecommerce website can boost the value of both by creating value across both business models. This is clearly the most engaging and time consuming method of increasing your blog profits, but it can also be the most rewarding.

If you are hesitant to go down this path, it is also possible to offer a dropshipping service, whereby you deal with no merchandise at all. This may be performed by working with an established dropshipping firm, or working with a third-party fulfillment provider, such as Amazon Merchant Services. Working with any intermediaries can obviously thin your profit margins, but they may be a clever way to calibrate the integration of your ads within your blog to provide the business model and later scale to offer your own fulfillment program.

Direct-to-Consumer Sales

Very rarely has any blog ventured so far as to manufacturer their own products, but we have seen one fashion company leverage its following to produce its own line of faux eyelashes. The simple, high profit margin product was easily acquired at a mass level, branded separately and sold to consumers on the blog. When you purchase products through a manufacturer, you are afforded a 20 – 50% markup in most circumstances, even smaller if you are using a dropshipping company that can drop below 10%.

At that point, you may just be better off joining an affiliate program or continuing with AdSense. However, direct-to-consumer sales means that you gain both wholesaler profits and manufacturer profits by avoiding the middle men. In other words, a sale to manufacturer a product for $1.00 and sold for $9.00, is a massive return with the potential to generate $9.00 per click in revenue. This is certainly the most time consuming aspect in the direct-to-consumer market, and will detract from the core focus of your blog. Nonetheless, it offers the ability to generate more profits if your growth has slowed and you have a massive, sustainable visitor base.

There are many ways to increase the profits of your blog from driving new traffic to creating new platforms to cover untapped niches; this article has covered what you can do with the existing blog you have in place at current traffic levels. There is of course a substantial amount of effort required at each phase as you are doing the work of intermediaries and other companies along the supply chain. The decision to expand within each vertical is ultimately your own, as each case will influence the profitability of each blog differently depending upon its niche, traffic, and management team.

This post was contributed by Pro Business Plans, a company that specializes in the preparation of business plans for investment, immigration, and bank loans.

Wanna learn how to make more money with your website? Check the Online Profits training program!

5 Tips on Running a Sports Blog - DailyBlogTips

5 Tips on Running a Sports Blog

Posted: 11 Mar 2016 05:25 AM PST

These days anyone with a laptop and internet access can start their own sports blog meaning it can be very hard to make yours a successful one. But that doesn't mean you should shelf your dream for fear of failing. By following our tips below you'll be well on your way to owning and running a successful blog.

1: Find Yourself a Unique Angle

Since there are so many sports blogs out there, it means you have to work that bit harder to ensure you gain a loyal following. One of the easiest ways of gaining a higher readership is by developing your blog to have a unique aspect to it that will make people want to read it and set you apart from your competitors. This could be featuring exclusive content and guest posts, hosting a weekly podcast or perhaps a quirky writing style. For inspiration, look at the top blogs in your niche. This Top 50 list of football blogs for example explains what makes each blog unique and popular with their readership. Research these top blogs and use them plan your own successful niche.

2: Post Frequently

It can be disheartening when you first start a blog. In the first week you post three beautifully written articles, your best work, and yet you get a disappointing number of views. It's at this point that many will give up their sports blog dream, but don't! Readers appreciate up-to-date information and news, and by posting daily articles you will not only reach new readers but begin to build yourself a regular following. Most blog platforms, such as WordPress, have a scheduling tool meaning that even if you can't get online every day your blog can still post daily content.

3: Use Social Media Correctly

Social media is an amazing tool that can allow you to reach readers worldwide, however using social media isn't as simple as spamming links to your blog. Instead, when tweeting out an article carefully choose the correct, relevant Twitter handles and hashtags to include and remember to engage with others. Post links to other news articles and get involved with other bloggers and readers. Bloggers tend to build a community that is happy to promote each other so you should make the most of this. Live tweeting during important sports events is particularly useful as avid fans have strong opinions and are often looking to discuss matches and events as they unfold – so it's a great opportunity to engage with potential new readers.

4: Make your Posts Visually Appealing

People love to see a photograph or video in a blog post – it just adds another dimension to keep readers interested. Get into the habit of adding at least one of these to every post, but make sure you source these correctly or use one of the many free images available online. Videos are particularly advantageous to a sports blog as you can include interviews with players and replays of matches.

5: Don't Focus on Making Money

Yes, it is true that you can make money from blogging, but this shouldn't be your sole purpose for starting your blog. Instead establish your blog and readership first and then start implementing ways to make money. Some popular ways to make money on your sports blog include selling tickets and merchandise (especially if your blog is focused on one team), through contextual advertising such as Google AdSense or collaborations with relevant brands within your niche.

Over to you

Are you thinking about starting your own sports blog? Or are you already running one? Let us know your additional tips in the comments below.

Wanna learn how to make more money with your website? Check the Online Profits training program!

6 Common Blogging Mistakes and How to Avoid Them

Posted: 10 Mar 2016 09:12 AM PST

When you decide to start blogging, it’s easy to shoot from the hip to launch your first blog. There are, however, blogging tips you need to be aware of to be successful, especially if you plan to monetise your blog. Here are the most common blogging mistakes and a remedy for fixing them:

1. Blogging every day
When you start writing, you’ll be fuelled up and full of ideas that you want to get ‘out there’. You’re likely, though, to burn out quickly and any followers will quickly drop off disappointed at your dried-up blog. To overcome this, set yourself a blogging schedule that fits in with your daily schedule and other commitments. Evenly space your posts so you’ve a steady content flow that’ll reassure your audience and encourage return visits.

2. Being mis-informed about search engine optimisation (SEO)
It’s a myth to believe that, if your blog’s full of links and keywords, you’ll get to the top of Google and attract masses of traffic. Today’s Google uses a whole host of very complex super-intelligent algorithms to rank web content and detect attempts to use ‘keyword stuffing’ and ‘link spamming’ techniques that lead to poor user-experience. Preferable is writing accurate and well-written content over 300 words, with maximum 10% keywords. Focus on the blog’s benefit to the user and you’ll be rewarded by Google.

3. Thinking all you need to do is write
Some bloggers mistakenly believe that all they have to do is write and publish to gain their audience. We live, however, in a competitive marketing world where promoting your blog on social media is as important as writing it. Use Facebook, Twitter, Pinterest and YouTube, amongst others, to promote your content. You’ll attract a bigger following than just relying on SEO to bring traffic.

4. Believing that money comes easy from a blog
Bloggers talk about making money easily and quickly from their blog as a full-time career, whereas this is an involved and time-consuming process, being much more than setting up a free website and publishing a few blog posts. To successfully monetise your blog, you’ll need to employ a variety of techniques including pay-per-click advertising, sponsored content, and affiliate links.If you use affiliate marketing, join an official affiliate program and work the affiliate products/services you’re selling into your text. This is an art form and needs time and energy to succeed.

5. Classing words as the most important feature of a blog
While what you write will form the biggest part of your blog, a big block of words can be rather off-putting. Your audience will appreciate it more if your text is broken up with videos and images that add value to your words. As for the text itself, use a variety of styles including short sentences, single words and bulleted lists.

6. Failing to engage with your audience
A blog is communication and today’s users are very used to the Internet being a conversational place. If you write a blog and open it up to comments but don’t interact by replying to audience comments, they’ll feel neglected and may disappear so check for comments on both your blog and social media pages and make sure you reply personally to every single one!

Follow these tips and your blogging mistakes will be minimised.

This post was contributed by Livety, a young startup whose purpose is to help students from all around the world find the best and most suitable accommodation in the UK.

Wanna learn how to make more money with your website? Check the Online Profits training program!

Shoemoney - Skills To Pay The Bills

How To Train Yourself To Identify Business Opportunities

Posted: 03 Sep 2015 04:58 AM PDT

Entrepreneurs are those that find and recognize good business opportunities. The question is, how do you train yourself to identify opportunities that will earn you money?

The reality of the matter is that this is tricky even for the most experienced entrepreneurs. Even if you do your due diligence, there is still the chance that things won’t work out for you and you’ll have to move onto new ventures.

We’ll be getting into a process that you can use to find potential opportunities in a moment, but let’s start with a few general considerations you should be thinking about before we get into the meat of the matter.

How To Recognize Good Business Opportunities

When it comes to online business, there are really only a few things you need to be thinking about. With a physical brick-and-mortar store, you have to be thinking about location. With online business, location is online.

With a retail location, you have to be thinking about pricing and competitiveness. With online business, Ramit Sethi says price is a mere triviality if you do your research and offer a product that people are gung-ho for.

But there are still some things you should be taking a look at. A good online business opportunity is one where:

The product or the service solves a problem. It’s important to build a business around real pain points that people are experiencing. This goes back to Sethi’s point.
You have the resources you need to get started. With online business, you don’t necessarily have to spend a lot of money to get up and running, but it’s still a good idea to take a look at the assets available to you, including finances, resources, and connections. Obviously, the more you have to leverage, the faster and easier it will be to legitimize your business.
There is an opportunity to work with others. Finding a partner isn’t easy, but it is worthwhile. If you have the opportunity to work with someone that complements your skills and experience, it is far more likely to be a worthwhile pursuit.
The timing is right. When it comes right down to it, this is an ineffable quality of a good business opportunity. For things to work out, a lot of things have to line up, including how much time you can dedicate to your business, what the market is asking for, and so on.

4 Steps You Can Follow To Find New Opportunities

I know that most of you are here because you want to figure out how to build your affiliate businesses. From here on out, we’ll be taking a look at a few steps you can take to find viable niches, but you certainly can apply these steps to find other prospects as well.

Also keep in mind that there are other ways of finding niches that make sense for you. Keyword research is a prime example. However, the process I’m about to outline – as suggested by Brian Dean – works pretty well too.

Step #1 – Go To Quantcast Top Sites & Generate A List Of Ideas

On Quantcast Top Sites, you can see what some of the most popular niches on the internet are.

You can more or less skip over the big brands that are dominating the top of the list, but as you go further and further down the rankings, you’ll see more niche results.

As you continue to explore the top sites, you’ll begin to figure out what people are passionate about, and come up with potential business ideas.

Go through the results, make a list of your best ideas and keywords, and move on to the next step.

Step #2 – Go To Quora & Enter Your Keywords

Quora is a Q&A site where a variety of niche related questions are right at your fingertips.

When you plug your ideas and keywords into Quora, you’ll see the kinds of questions that are being asked on the term you entered. It might even give you some ideas on how to niche down even further.

For example, if you enter the keyword “knitting” into the results, you’ll see that one of the questions is: “Are there any knitting boards”. Knitting boards would obviously be a very specific niche.

That example might be too broad, or it might even be too specific. It really depends on the niche. However, I think you can see how this would allow you to find the kinds of things people are already talking about.

Step #3 – Go To The ClickBank Marketplace & Determine Whether Or Not You’ve Found A Viable Niche

The ClickBank marketplace allows you to find affiliate products in a variety of different niches. Whether or not you choose to promote one of the products listed here is up to you, but for now we’re still in the research phase.

Either browse through the existing categories, or run a search to find offers related to your chosen topic(s).

Look for popular products in your chosen niche. This is a good way to find out whether or not you’ve come across a worthwhile affiliate niche.

Also keep in mind that competition is generally a good thing when it comes to online business, as it validates that there is a real market out there.

Step #4 – Repeat Steps 1 Through 3

Did you identify a great business opportunity? Don’t rush this process, because you might not find a profitable niche the first time through.

There’s something to be said for taking fast action – and I would encourage you to do that – but you don’t want to rush into things without some idea of what to expect.

Of course, if you do your due diligence and still don’t hit it out of the park, don’t get too discouraged. The key is learn from your mistakes and keep trying.

Conclusion

Do you have a better idea of how to identify good business opportunities now?

Although the process outlined above is pretty scientific, this really isn’t a science. You could do everything in your power to research an opportunity, and still come up with nothing. Conversely, you could start something on a whim that catches on.

The good news is that you get better every time. By the time you’ve started and scrapped multiple projects, you’ll be able to get up and running so fast that you won’t even be concerned with past failures.

Pages

USAHA BERSAMA

Ads 468x60px

Multimedia Added to Your PR Content - DailyBlogTips

Multimedia Added to Your PR Content - DailyBlogTips

Shoemoney - Skills To Pay The Bills

Shoemoney - Skills To Pay The Bills

Promote Your Business with Blog Reviews - DailyBlogTips

Promote Your Business with Blog Reviews - DailyBlogTips

What Native Advertising Does to Your SEO - DailyBlogTips

What Native Advertising Does to Your SEO - DailyBlogTips

Infographic: Top 6 SEO Strategies for 2016 - DailyBlogTips

Infographic: Top 6 SEO Strategies for 2016 - DailyBlogTips

Top 10 SEO Articles of 2015 - DailyBlogTips

Top 10 SEO Articles of 2015 - DailyBlogTips

6 Effective Tips on Blog Writing - DailyBlogTips

6 Effective Tips on Blog Writing - DailyBlogTips

Blog as a Business Tool - DailyBlogTips

Blog as a Business Tool - DailyBlogTips

How Verticals Can Triple Your Blog Profits - DailyBlogTips

How Verticals Can Triple Your Blog Profits - DailyBlogTips

5 Tips on Running a Sports Blog - DailyBlogTips

5 Tips on Running a Sports Blog - DailyBlogTips

Shoemoney - Skills To Pay The Bills

Shoemoney - Skills To Pay The Bills

Popular Posts

Blog Archive

tags

Visitor

Sample text

Followers