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ProBlogger: Beginner Week: We Asked Veteran Bloggers to Reflect on Mistakes Made in Their Early Days

ProBlogger: Beginner Week: We Asked Veteran Bloggers to Reflect on Mistakes Made in Their Early Days

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Beginner Week: We Asked Veteran Bloggers to Reflect on Mistakes Made in Their Early Days

Posted: 05 Mar 2014 08:10 AM PST

Theme WeekThe early days of blogging (for most of us) are filled with detours, roadblocks, and just plain slip-ups that we can make in the privacy of our own small readerships. As our blogs and their communities grow, so too do the lessons we’ve learned from the early mistakes that we’ve made. During Beginner Week, we checked back in with some bloggers who blundered with the best of us, only to come out the other side stronger and smarter than ever. They were kind enough to share their nuggets of wisdom with you.

We begin with some of Australia’s best bloggers:

Add textCaitlin – Mother Down Under // Nikki – Styling You // Christina – Hair Romance // Sarah – A Beach Cottage // Matt – Dad Down Under

Mistakes most mentioned

There seemed to be a few recurring themes in the answers of the bloggers we asked – topics like being authentic, writing in your own voice, focusing on your readers, and being useful.

Kelley at Magnetoboldtoo: “You need to decide at the start whether you are going to use real names and if not what their monikers will be. And try not to use something that everyone else is using.”

Carly at Smaggle:  ”I got told really early on to always make sure that your reader is getting something out of everything that you post. I ask myself every time I’m about to post something ‘What is my reader getting out of this?’ – It’s stops you being self indulgent and helps you to edit effectively.”

Kylah at Intrepid Monkeys: “I tried too hard to write educational / information rich content all the time. Like I was writing essays for uni. Over time I’ve come to trust my own voice and open up a lot more which seems to resonate better with my readers.”

Chantelle at Fat Mum Slim: “I think the biggest mistake I made in the beginning was writing for myself, like I was writing in a journal… and not engaging an audience at all – which mainly was because I didn’t have an audience! But when I realised I could engage and create community-based stuff, I loved it. And what I learned from it? Engaging an audience is awesome, and it makes it easier for a shy blogger like me to turn the attention on to someone else. It’s a more comfortable way to blog.”

Emily at You Learn Something New Every Day: “Being too nervous to comment on the blogs of people I was in awe of. Panicking if I didn’t post EVERY SINGLE DAY. And not asking questions/engaging the reader. And plenty more mistakes to come, no doubt!”

Mrs Woog at Woogsworld: “I write very broadly, [and] my old stuff was quite beige. Also read a lot, not just blogs. Read books and see whether there is a pattern in what you are attracted to. It is ok to be influenced by people, but develop your own style. Also do it every day, even if you do not feel like it. It was become a pleasurable habit in the end.”

Carly at Carly Findlay: “One of my mistakes i made – though not early on – was to use an argument I had with someone as inspiration for a blog post – without permission. The argument was about parental one-upmanship – I was discussing something with a friend on FB and their friend jumped in and told me that because I am not a parent, I just don’t understand responsibilities or something like that. While I used more than one example of parental oneupmanship experienced in my blog post, my friend saw that I used the argument I had with her friend as an example on my blog, she got extremely upset and we are no longer friends. I pride myself on asking permission to use names and pictures of friends on my blog, so I dont know why I just didn’t check with my former friend before I used this example. Am wistful on that experience, but I’ve learnt from that. Always ask before posting.”

Deborah at Diet Schmiet: “Finding a good balance is important. I see a lot of newbies get all keen and blog daily (or more) but fizzle out after a while as they can’t sustain it. Having said that – I was a bit ad hoc for a while… however my blogging was all about ‘writing’ so I was really only doing it for me and didn’t promote or share with readers at all.”

The back end

And of course, for the non-techies among us, some of the behind-the-scenes stuff stumped us:

Melissa – Camper Trailer Travels: “The name of my blog….when I started it was just something to do in my spare time but then I started getting comments and likes and I thought maybe I can do more with it but I’m still not sure about the name – Camper Trailer Travels but we won’t always own a camper trailer.”

Andrea at Fox in Flats: “I designed and built the first version of my site myself, and because I have no background in this it took quite a long time, with lots of trial and error. Eventually I found a great ready-made theme that I purchased for $80 and was able to customise it. Happily, all my tinkering before that meant that that wasnt so challenging. And having forced myself to learn a bunch of the back end stuff, I’m now able to update aspects of my current design, without having to pay my designer to to everything for me. That said, if you can afford it, and worried about time it’s worth getting a pro to build your site for you.”

Rachel at Redcliffe Style: “Use your own images or giving the correct credit for the images used.”

Corrie at RetroMummy: “I wish I’d moved to wordpress and had my website designed earlier than I did – been talking about it for years before I actually did it and only did it in 2013! And learn to take better photos early on – again I only learnt to take photos in manual in 2013 and wish I’d done it earlier.”

Lisa at Mrs BC’s House of Chaos: “The one mistake I made that I would go back in time and change if I could would be not starting on WP. Now 4 years later I’m still on Blogger because migrating seems like such a big drama.”

Katrina at The Organised Housewife: “I wish I started self hosted from the beginning and I always tell people it’s important to protect your brand no matter how small by purchasing your .com and .com.au.”

Kelly at A Life Less Frantic: “My major early mistake was thinking my blog posts should be about me,  i.e. … there was nothing in them for my readers.”

Amanda at Cooker and a Looker: “I had little understanding of SEO when I started and called my posts obscure names. No one will ever find my kick-arse okonomiyaki recipe because I named it “(almost) banged up abroad and a recipe for what you want”. Whoops!”

Glenda at Healthy Stories: “Wasting my time with a free wordpress theme. We all want to save money when we start out since we aren’t making any money from the blog yet, but free themes can only do so much and I spent heaps of time tweaking the theme and never being satisfied. There are lots of cheap themes out there that cost only $40-50 that are really well built and will save you loads of time that you can then use to write, promote and start earning money.”

Cate at Cate Bolt: “get a good foundation from the start. Even if it’s bigger than what’s actually needed. It’s nice to say ‘start small and expand if you want to’ but if you don’t have the framework in place, it makes changing things really difficult. Check out the more popular blogs and see what plugins etc they’re using and implement them from the very beginning so you don’t have to try to migrate to something bigger and better when you’re rich and famous.”

Making money

Either too much, too little, or not knowing how to value ourselves and our time…

Lara at This Charming Mum: “Saying yes to every offer of guest blogs or product promotions in case they didn’t ask me again. I got myself over committed writing about things that didn’t really have much to do with the central aims of my blog. I promoted irrelevant products I wasn’t that interested in because I was excited about a bit of free stuff!”

Kimberley at Kimberley Magain: “The mistake I made was to ignore monetising it! I started my first blog in 2003 in Japan, as an ex-pat travel blog, before blogging was a “thing”. When I started to get unsolicited people wanting to advertise on my blog I fobbed them off with a curt message of, “Why would you want to advertise on a BLOG!” Famous last words. I was in an amazing position and didn’t take advantage of it.”

Feeling inferior

And the rise of the green-eyed monster. Very rarely useful!

Ros at Sew Delicious: “Don’t underestimate others. There are a lot of quiet achievers out there doing amazing things.”

Beth at BabyMac: “Definitely don’t compare yourself as it’s impossible to create your own style if you are trying to emulate someone else.”

Trudie at My Vintage Childhood: ”No one wants to read epic long posts with no pics. Blogging becomes so much more fun and enjoyable when you stop worrying about what others are doing and the opportunities they appear to be having, and just concentrate on engaging with your audience and have fun. Stop over thinking posts, just hit publish and have fun.”

And spreading the word: life on social media

Network, network, network – some of us were doing it alllll wrong.

Kate at Drop Dead Gorgeous Daily: “I spent a fair bit of money on Facebook ads to increase our page likes, which is completely wasted now FB make it so hard to even be seen by your likers. Never pay for something you can’t own!!”

Dorothy at Dorothy K: “Not reading other blogs and commenting on them. But that was early days when commenting was worthwhile and created conversation and return visits.”

Kirsten at Kirsten and Co: “While starting out with blogger was a really easy way to start blogging, I wish I’d just jumped straight into things with a decent WP theme. I also wish I’d commented/networked a bit more with other blogs and bloggers when I first started out.”

We’d love to hear if any of these mistakes have resonated with you – have you learned something new from these stories today?

If not, you can learn lots of things new with 50% off the ProBlogger Guide to Your First Week of Blogging in honour of Beginner Blogger week. Use the code BEGINNERWEEK at the checkout and revel in your newfound knowledge!

Originally at: Blog Tips at ProBlogger
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Beginner Week: We Asked Veteran Bloggers to Reflect on Mistakes Made in Their Early Days

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Internet is Making You Stupid

Posted: 05 Mar 2014 06:13 AM PST

Post image for Internet is Making You Stupid

It was 1993.

I remember walking into the dingy weather lab on the 3rd floor of Bronx High School of Science (in Bronx. NY).

This is where the nerds hung out.

(I was one, but i never admitted it until I was 30.)

Web 2.0? This was geekdom 0.0.

I recently learned about dialup modem, SLIRP, loading your own TCP/IP stack, 2400 baud modems, ytalk (the REAL O.G. of real time chat), and yes… windows 3.0.

You know why I loved the internet?

Because you got to see stuf that you normally would NEVER have without internet.

We’re talking information from the other side of the world, in a split second.

Chatting with people on the other side of the hemisphere through BBS’ and exchanging ideas & thoughts real time through IRC.

I mean, that’s nothing now, but hell, it was freaking’ awesome.

Fast forward 20 years… what is internet full of?

Funny cats, babies, pictures of food, porn, games, and of course, mindless shit like UpWorthy and BuzzFeed.

All that cool stuff we tech nerds prided in… all became another TV channel, full of useless mindless stuff that we don’t wanna be associated with.

 

Relevance = Self-Affirming Egotism

Google.. Facebook… Instagram…

All these content channels are showing you what you click on.

Why? Because they are relevant.

If you are logged in, you’ll notice that your SERP (search engine results page) is much different than if you were not logged in .. or worse, different from your friends:

 

All in the name of serving you what’s “relevant” for you, these search engines and social networks are filtering your information FOR you.

Now, is this fair?

I don’t know. You tell me.

Here’s the thing: do you click on things that make you feel uncomfortable & might not necessarily agree with your point of view in life?

Or do you skip them?

Your actions “train” these companie’s massive data center & their “brain” (i.e. algorithms) to filter the information they show you.

Why? Because they want you to stay engaged and come back, so that they can make more money showing you ads.

In the old days when the journalist used to write all kinds of crazy shit to just to sell their papers, people got all mad and called for “truth in journalism”.

Yes back in the day, the humans were the gatekeepers to information… whose interests lied in sync with advertisers.

People have grown to be sarcastic and even wary of what the traditional media say.

So now they “trust” the social media because it’s supposedly unfiltered.

Right.

Remmeber, Google & Facebook are the OLD media… their interest lies in sync with.. *drum roll* with the advertisers!

Personalized results? Facebook feed “algorithm”

That’s another way of saying … “we control your information to show you what WE think is relevant for YOU”.

Instead of humans filtering your information, now ROBOTS filter them FOR you.

And what happens when robots filter your information for you?

They show you what YOU and your friends click on.

In another words, show you stuff that affirms who you are, what you believe, and what you prefer in life.

But not just you… YOUR FRIENDS!

(if your friends are dumb asses, oh shit.. you’re bound to see more lolcats, stupid babies, ridiculous selfies, etc.)

No wonder my Facebook feed is full of baby crap (no offense to my friends who are parents, but your baby ain’t THAT cute.. and no i don’t wanna see  your lizard looking baby 24×7).

 

They show you whatever is the most popular.

No, the internet doesn’t filter information based on what you see… it’s based on what you like and who you are.

In another words, internet is turning into another TV.. where the information is being made & delivered to whatever serves the masses. Even if they maybe stupid as shit and a huge waste of time.

 

No, This Will Not Change

Money is too good.

Social media sites and search engines are making way too much money from this idiotic sharecroppping where the content creators make all this useless content in exchange for ad revenue from the almighty online channels.

These supposed “do-gooders” of the world (“organize the world’s information”… “connect everyone on earth”) have gotten used to the taste of money, and they’re not going to change any time soo.

So how do you combat this?

Sure you can turn off search engine result personalization… stop visiting social media sites… but all in all, you really can’t.

The world is full of bored idiots who will click on useless shit, and there are more of them than there are of you smart marketers & entrepreneurs who actually might care.

So what do you do?

Take advantage of this trend.

It ain’t going anywhere. Might as well make some money with it.

(And if you’re lost for idea, join my newsletter.. I have some ideas you might like.)

 

 

Let’s do an experiment

Right now, there’s a war about to brew in Russia & Ukraine.

Take a screenshot of google search results for “russia ukraine” and post it in the comments.

One while logged into Google and one while logged out.

I’d love to see what you guys see that i’m not seeing.

 

PS: IN case any of you thought this sounded familiar.. yes, this is very similar to that TED talk by Eli Pariser: Beware online “filter bubbles” and Veritsium’s The Problem with Facebook.

 

 

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