Shoemoney - Skills To Pay The Bills

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Will The Real SEOBITCH Please Stand Up Posted: 27 Aug 2012 07:08 AM PDT Since SEO Bitch started blogging on here again its been interesting. While her posts don’t get as much tweet’s and Facebook shares as mine… they do get on average about 4x the traffic. But its all email traffic. People don’t want others to publicly know they are sharing it. This makes me lol. Then since SES San Fran I have had several people email me talking about how she was the talk of the conference. They were cracking me up making promises to give me stuff (or buy drinks or lapdances) if I would tell them who she is. One person actually brought up something I never thought of. Why does Bitch have to refer to a female? Can’t it just be for someone bitching about the industry? Interesting… although her avatar kind of gives it away… or does it? hrmm… Why is SEO Bitch overnight the most read persona on the internet. Why do I get emails about when the next time she is going to post. Why is her author RSS Feed getting more subscribers per day then my entire site gets in a week!!?!?!? Look at the godamn FaceBook messages I got JUST TODAY! And the buzz on twitter from industry leading SEO experts is also interesting: I actually feel bad for The Lisa if indeed she is getting bombarded with messages from people who think its her. I will tell you right now its NOT HER. Course that is what I would say if it was right? I think I figured out why. There is nobody left questioning the industry! Lemme explain. Please keep in mind about 2008ish my life took a drastic turn in the industry. I was no longer the “Adsense poster child” attending every SEO event under the sun being Google’s Jarrod (subway fame great story blah blah). I had just sold AuctionAds and was focused on building real services and delivering real value. Don’t get me wrong I still threw in the occasional “I told you so” Shoestradamus post but for the most part I have been in the b2b/affiliate world and walled off from the SEO industry. A couple days ago I logged into google reader and re-enabled my SEO bundle. I could not believe what has happened to the bloggers in the SEO industry. Michael Gray who was never afraid to question authority! He challenged authority and picked fights like a champ. Now mostly book reviews and news echoing. – 18 posts in 8 months. David Naylor who used to be on the cutting edge in the seoblogosphere is only writing a mere – 10 posts in 8 months Seo Blackhat – MY DOG!! This cat called out everyone and their mom. Pissed off everyone but had a lot of great content. 0 posts this year last post feb 2011 Even the almighty one, Matt Cutts, has fallen off a bit. No more double digit postings for him a month. 7 posts in the last 8 months. Rand Fishkin – SEOMOZ Sure Rand’s always been a Google suckup but hes always had a way of picking fights that made sense. When I left was a very valuable news source for the latest SEO tips, techniques, and general industry news. Now looking at their blog it reads like every post is driving people to their pro tools (hey nothing wrong with that!). Rand has made many posts (or the person posting as him has) but 99% of them are purely about their commercial products. Sphinn!!!!!!!! WTF happened to sphinn ? – The social media network that was the heartbeat of the SEO world. The place I would game to get front page then listen to everyone cry. When did that go away? Damn… Greg Boser – AKA webgurilla was just migrating to 3dogmedia and the last time I was reading his posts. Greg is the shit and I totally loved his posts about the SEO industry! But no where to be found now =(. Then there are your company bloggers that have moved on. SugarRae, Lisa Barone, Rhea Drysdale, Rebecca Kelley (former shoemoney.com staff writer). I miss them =(. BUT There is ONE GUY who is still at it in full force. Aaron Wall! Aaron delivers content and is posting as much as he ever has. Aaron has also evolved with the times putting in rich media in his posts. He also still stirs up shit . Love you awall. Well I don’t want to ramble more. I was a bit sad. Kind of when I logged into my everquest account the other day and found that not 1 of my 1834 people on my friends list were online… Well I guess its been over 11 years since I played so.. But I digress. Atleast the news sites are still there (although not very opinionated)… While they are very valuable to keep up with news… unlike blogs… these sites have to be very careful who they talk about. They don’t want to get black balled from getting Google/Yahoo/Microsoft etc news or people. Also lately in talking with SEOBitch via Bitchphone I was like damn it seems like we are laying on searchengineland.com a lot. And she was like, “HAVE YOU LOOKED AT THE INDUSTRY LATELY?!? that is the ONLY site that breaks news. Everyone else copies them”. Fistey one that SEOBitch. So in closing, and not that anyone (other then me) really cares its really no wonder why she has overnight become such a leader in the SEO space. Even if anonymous. Who do you think SEOBitch is ?    Trying to increase your Google rank that is like no other?

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“How to Write Like Your Teacher Told You Not To” plus 1 more

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How to Write Like Your Teacher Told You Not To Posted: 26 Aug 2012 01:08 PM PDT This guest post is by Karol K of 100WPthemes.com. These days, everyone’s a blogger. I’m a blogger, you’re a blogger, most people who end up commenting on this post will be bloggers too. And literally every one of us has the main goal of providing the elusive “quality content”. However, the main problem is that virtually everything around us—social media, other commitments, you name it—tries to prevent us from doing so. And despite the fact that there’s a massive number of tips online on how to write properly, the advice isn’t structured. There are just various bits of information here and there, so it’s difficult to keep everything in mind once you begin working on a new piece. That’s why I want to share this following idea with you. The idea of writing exactly not like your teacher told you to. This should be easy to grasp as we all went to school, and we all kind of remember what “good writing” is—according to our teachers. Just a word of explanation before we begin. I’m from Poland. The school system is different here, but I’m pretty sure that the general rules of writing taught by teachers are pretty similar worldwide. Feel free to correct me, though! The trick for us as bloggers, however, is to take this advice and flip it completely by doing exactly the opposite thing. Don’t use long blocks of text Chances are that your teacher told you to use long paragraphs so you can explain your points in great detail. Long blocks of text are easy to grasp on a piece of paper, but not on a computer screen. Use a maximum of four to six lines of text per paragraph. Don’t use complex language In real life, using complex language doesn’t make you smart, it makes you a smart alec. Simple words are better for getting your point across quickly. Don’t wait to deliver your main point The whole trick of online writing is to deliver your point early on. People simply don’t have time to read 600 words of your article to get to the point. That might work in school, but it doesn’t online. Deliver your point in your second paragraph (unless you’re creating a list post). Don’t introduce too many ideas A blog post should be simple in nature. Remember that people are reading it on their computers, and reading from a screen is not the most comfortable thing to do. One idea per post is enough. If you try to introduce more, the thing will end up being too confusing and difficult to grasp. Don’t summarize anything If you feel like you need to summarize your post then you’ve made it too complicated (see the previous point). A post should be easy to grasp on its own—no summary required. Do use readable subheadings Subheadings were virtually nonexistent at school. At least, I don’t remember using a subheading in any of my school work. However, using subheadings is the main trick bloggers have up their sleeves. The point of subheadings is to make a post understandable even if someone reads just the subheadings alone. Try reading only the subheadings in this post. Does it still make sense? Do write using “you” Using “you” to refer to the reader directly is among the biggest sins you can make when you’re writing at school. I don’t know why … that’s just how it works. On the internet, however, not using “you” is the biggest sin you can make. Your writing is your way of speaking to people. And how would you speak to anyone without referring to them directly? As an example, there are 34 instances of “you” in this post. It’s not all bad… Really, I’m not all that pessimistic. Feel free to let me know which elements of school education you believe are extremely useful for bloggers—we’d love to hear them. Karol K. is a freelance writer, and a blogger at 100WPthemes.com. Feel free to come by if you’re searching for some information on choosing a WordPress theme. Originally at: Blog Tips at ProBlogger How to Write Like Your Teacher Told You Not To

Taking the Mystery Out of Ghost Blogging Posted: 26 Aug 2012 07:08 AM PDT This guest post is by Jennifer Brown Banks of Ghostess. There’s no doubt about it. The thrill of a byline never gets old. I’ve been penning pieces for publications for more than a decade, and every time I’m in a grocery store and see my name in a magazine, or have it grace the online stage, it’s still magical for me. Still. I liken it to falling in love over and over again. And, if you’re a serious writer, no doubt you feel the same way too. But let’s face it: “love don’t always pay the bills”! Enter, ghost blogging Simply stated, ghost blogging is the practice of writing posts for others without name recognition. They get the credit, you get the cash. And sometimes, lots of it. Ghost blogging affords today’s bloggers opportunities to expand their creative projects and their bottom line. Because more and more busy professionals are seeking “ghosts” to pen posts to increase awareness of important causes, promote products, and cultivate a connection with the public, it’s becoming a pretty popular field. Aside from time factors, some businesses and individuals bring on ghost writers because they’re primarily “idea people.” These clients are excellent in terms of innovation and creativity, yet they lack the ability to write effectively and communicate concepts to an audience clearly. Ghostwriters can save them time, headaches, money, and potential embarrassment. Ethical issues For some, ghosting practices pose ethical issues. There are those, (both writers and readers) who sometimes perceive ghosting as dishonest, in that it misrepresents true authorship, and lacks a degree of credibility. Maybe. Maybe not. It all depends on how you look at it. It’s really not much different than a speechwriter penning a speech for the president, or a resume writer putting someone else in a better professional light through his skills. Or, think of it this way. How many of us in corporate jobs have worked for bosses who presented our ideas as their own? At least with ghostwriting, somebody is paying you to be a silent partner! What does it take to be a good ghost? Like other genres and fields of writing, ghostwriting is not for everyone. But, if you’re straddling the fence on it, here are a few things to consider. 1. Confidentiality is a must In this line of work, loose lips sink ships—not to mention that they can ruin careers. Sometimes you may have the good fortune to pen posts for a celebrity or top-dog blogger, and you’re itching to brag about it. Don’t! Like any good relationship—personal or professional—once the trust is gone, so is the union. It should also be noted that typically, ghost clients will have writers enter into a confidentiality agreement, stating that they will not disclose their identity, or the nature of their projects. You could be sued if you violate these conditions. 2. Good ghosts should have a wide knowledge base and a wide “speaking”range Are you well read? Have you had multiple careers? Could you be a contestant on Jeopardy Game show? If so, it’s highly likely that you’d be successful in this field. A broad knowledge base means that you will have a basic understanding of various topics, thereby allowing you to speak with a degree of authority and authenticity. It also means that the client has to do less hand-holding and feeding you information. 3. Good ghosts should have good people skills As a ghost, you might be required to work with someone for whom there are creative or moral differences. Or perhaps you just lack chemistry. Suck it up. Remember, it’s their vision, and their decision. Good ghosts know when to remain silent. If you’re not able to take directions from others, or to deal with a wide range of personalities and temperaments, this wouldn’t be the best type of gig for you. Do not pass go. 4. Good ghosts have the flexibility of a rubber band To be a good ghost, you must be flexible. For example, a client may change the direction of the project, or he may misplace files, or you may have to work around his schedule for the successful completion of the project. Keeping cool is crucial. 5. Good ghosts are good project managers Writing skills only touch the surface of what effective ghosting entails. Depending upon the type of client, and the range and complexity of the project, a good ghost might also be called upon to organize information, compile data, do research, and make recommendations accordingly. Pay for your say How much do ghost bloggers make? There isn’t a “standard” going rate. A lot depends upon the type of client, their budget, your experience level, and the length and frequency of the project. To apply for opportunities, check popular job boards like Pro Blogger, Craigslist.org and Ghostbloggers.net Have you ever been a ghost blogger? We’d love to hear about your experiences in the comments. Jennifer Brown Banks is a seasoned blogger and professional ghostwriter. Her work has appeared at various top-dog sites such as: Pro Blogger, Men With Pens, Daily Blog Tips, Technorati, and The Well-Fed Writer. Visit her sites at: http://penandprosper.blogspot.com/ and http://Ghostess2.blogspot.com/. Originally at: Blog Tips at ProBlogger Taking the Mystery Out of Ghost Blogging

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