“ProBlogger Podcast: Turn Blog Surfers into Loyal Readers by Building a Sticky Blog” plus 1 more |  |
| ProBlogger Podcast: Turn Blog Surfers into Loyal Readers by Building a Sticky Blog Posted: 13 Aug 2015 10:30 PM PDT When someone lands on your blog for the first time, you want them to stay as long as possible. In he last two ProBlogger Podcast episodes, I’ve shared some tactics for finding readers by first asking yourselves some really important questions, and by discussing two types of content that you need. In today’s episode, I talk about how you keep those readers there by building a sticky blog. What I mean by that is having your blog set up so there is something that motivates readers to explore it further, making the decision to return and keep connected in some way, which I think is a fundamental component of any successful blog. I always say it’s much better to find a new reader and hook them into becoming a regular than it is to have to find fresh readers every day. This is really how readership grows over time. In the podcast, I discuss the ways you can make your blog completely irresistible to first-time viewers. From first impressions to subscription options, I go through all the things I believe a blog needs in order to be sticky. How can you build anticipation? What kind of content works for recurrent traffic? How can you drive interaction from your audience? What are their incentives to stick around? Click here to listen to the episode 35 of the ProBlogger Podcast and view the show notes, and as always, I’d love to get your feedback on this episode. Further Reading
Originally at: Blog Tips at ProBlogger The post ProBlogger Podcast: Turn Blog Surfers into Loyal Readers by Building a Sticky Blog appeared first on @ProBlogger.     |
| Reading Roundup: What’s New in Blogging Lately Posted: 13 Aug 2015 05:21 PM PDT Greetings from sunny Queensland, where we are hosting the sixth annual ProBlogger Training Event! We kicked off the two days of learning and connecting with our fellow bloggers with some inspiring words from Darren himself, despite a few sore heads in the crowd after a solid night at the Welcome Networking Event last night!. Tonight is our poolside party, which promises to be even bigger. The theme is “shine” and I hear Darren’s got something extremely eye-catching up his sleeve to wear – make sure you’re following the #PBEVENT hashtag on social media to see for yourself! Read on for this week’s round up of what’s making news in blogging. Why Slack is Exploding as a Community-Building Platform // HootsuiteWe are using Slack at PBEVENT for all our team communication and while it’s taking some of us a while to get our heads round it, it’s proving to be a popular choice for community-building in general. Read why Hootsuite think it’s an “email killer”. Is Google Experimenting with Bringing Twitter Into Desktop Search Results? // Search Engine LandIt might be time to dust off that old Twitter account. When was the last time you actively used it? Could be worth reviving… Want More Blog Traffic? Focus on Growing Subscribers // HubspotThe email list. The one everyone tells you to have because it’s so important for reaching your readers no matter what social network they’re on. It’s still the biggest tip. Hubspot tells you how to make it a priority. Periscope Now has 10 Million Accounts – Time for Your Brand to Start Live-Streaming? // Social Media TodayLive Streaming is still the buzzword of the moment. This article explains why you should be jumping on that trend. How to Optimize Your Facebook Posts with Facebook Audience Insights // Social Media ExaminerWe’ve said it all along – the key to Facebook success is knowing your particular audience. Delve into the insights to help you figure out a content strategy that works.
So what’s news with you? What article or tip have you found useful lately? Stacey is the Managing Editor of ProBlogger.net: a writer, blogger, and full-time word nerd balancing it all with being a stay-at-home mum. She writes about all this and more at Veggie Mama. Chat with her on Twitter @veggie_mama or be entertained on Facebook. Originally at: Blog Tips at ProBlogger The post Reading Roundup: What’s New in Blogging Lately appeared first on @ProBlogger.     |
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