ProBlogger: Reading Roundup: What’s New in Blogging Lately?

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Reading Roundup: What’s New in Blogging Lately? Posted: 13 Jan 2017 05:00 AM PST Hello and welcome to the first Reading Roundup of 2017! May this be the year we make the breakthroughs we want, understand the things we haven’t yet, and have more fun than ever. Let these readings be your guide! The Top 9 Social Media Strategists to Watch In 2017 | Entrepreneur I love these picks because they’re so diverse. They’re not all Digital Whizkids, they’re just people at the top of their game, not matter what the genre. Following them won’t only teach you how to be a better online marketer, but they’ll be entertaining to boot. How to Fix Internal Server Error in WordPress | Web Hosting Secret Revealed Who hasn’t come across one of these? And panicked?! Bookmark for the next time your site returns an error and you have no idea what to do. Plan Beyond January to Achieve Your Goals: A Whole Year of Wins | Potential Psychology I know, we’re all so motivated RIGHT NOW but a little longevity in our planning never goes astray. Why SEO & lousy content don't mix | Search Engine Land Look, I’m not suggesting any of you are writing lousy content! This is more a reminder to really aim for high standards when it comes to creating your content. How Much Does Facebook Advertising Cost? The Complete Guide to Facebook Ads Pricing | Buffer This was fascinating not only because it explains why Facebook charges what it does, but also how your ad gets chosen (or not) over millions of others to be shown. Essential reading for anyone who relies on FB advertising. Will the buzz continue? Influencer predictions for 2017 | AdNews 2016 was arguably the year of the influencer, and I was intrigued to read these predictions from people who have worked with them before. Can you say “video?”! Instagram Looking to Push Ad Content into Stories | Social Media Today Ahem. How to Find and Fix 14 Technical SEO Problems That Can Be Damaging Your Site Now | Moz Make 2017 the year you get on top of your SEO game. We have plenty of info here, but you might wanna check these 14 problems to see if they apply to you. Why a Side Hustle May be More Important for Women Than Men | BBC And what better side hustle to have than a blog?! Snapchat launches universal search to simplify navigation | TechCrunch There’ll be plenty of you out there saying “IT’S ABOUT TIME”. The confusion about how to use Snapchat and find friends to follow is a big reason it turns a lot of newbies off. Hopefully this will help. Go forth and blog well! The post Reading Roundup: What’s New in Blogging Lately? appeared first on ProBlogger.

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The Best Ways to Promote Your Blog - DailyBlogTips

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The Best Ways to Promote Your Blog Posted: 13 Jan 2017 02:10 AM PST Creating a blog is not enough. There is a lot of competition out there these days. Literally millions of blogs around the world, so even if you choose a small niche, you won’t be alone competing for those visitors! The solution? You need to promote it and optimize it. Before we get started with how to use email to promote your blog, here are some relevant useful links and resources you might want to check: https://www.linksmanagement.com/how-to-promote-your-blog/ https://blog.hubspot.com/marketing/seo-friendly-blog-post-checklist-ht https://moz.com/beginners-guide-to-seo Now, here are the 4 tips for using email to promote your blog. 1. Creating your email list The first and foremost step to take towards promoting your blog is to create and prioritise your email list. It is considered the most effective way of turning organic traffic into potential readers – readers who consistently view the quality stuff you publish and continue visiting your site. Making it possible for your viewers to subscribe to your site is vital because they are likely to turn into your regular customers. There are various tools that could help you create an effective email list including List Builder, SumoMe plugin as well as Scroll Box among others. Lead Pages and OptinMoster are also great tools that can help you create your first email list that is capable of providing you with followers who are willing to read through your content and share it with others in their network. Developing your email list is a stunning cycle that involves getting subscribers, contacting them whenever you publish an article, and once they have read it, they share it with their friends. When these friends subscribe, the cycle goes on. 2. Submit your emails at the most opportune time for easy access Understanding the correct time to drop an email to your audience's inbox is important. According to experts, sending an email around 10.00 am is ideal. This is attributed to the fact that most people tend to check into their inboxes at varied times depending on their business types. It is believed that most of these peak times occur some minutes before 10 am. 3. Deliver email alerts for the latest posts Writing to inform your audience about your newly published content can be very ideal. You can do this by sending them the titles of the new stuff as one way of promoting your latest content. As such, this practice enables you to increase traffic on your blog. Below are some tips to help you optimise your latest post email: -Indicate why your viewers should go through your content in order for them to understand what they should expect in return. -Make use of action verbs such as "Read" to enable your viewers know what is expected of them. -Be short and clear because you will need the readers to find the rest of the information by visiting your blog to look for more information. 4. Sending visual or text emails According to information from expert websites, you will realise that in the recent times, most people have resorted to using plain texts when communicating with their audience. With respect to latest statistics, plain text emails exhibit a higher open rating than HTML-based emails. Sending plain texts helps to personalise it and thereby making it less spammy in your readers' inboxes. Bottom line: You want to gain the most out of your blog, right? There are several ways you can use to give it some ground. What you need is applying the simple tricks above and you are set to go. You can also visit the above link to learn more on how you can enhance your blog and make it a more profitable business. Blogging is a great way to earn a living only if you do it correctly Original post: The Best Ways to Promote Your Blog

8 Practical Moves to Make Yourself a Better Blogger Posted: 12 Jan 2017 01:02 PM PST Standing out as a blogger is more important and difficult than ever before. There are currently more than half a million blogs on the internet, but only a small fraction of them make money. A big factor in the failure of many blogs to thrive is a lack of credibility. Credibility can be attained by being a better blogger. Here are some tips for how to make that happen. 1. Gain Experience in the Trade One sure way to gain the attention and readership you would like is to speak with authority and from experience. The best way to do that is to possess substantial experience in your subject matter. You can also do courses or go through training programs related to your field. These days it’s possible to find those courses online for pretty much anything you can imagine, from becoming a fine art auctioneer to becoming a master in artificial intelligence! 2. Take Writing Courses Even if you've earned a degree in English or a related field, you could still benefit from a well-designed writing course. You can reacquaint yourself with the rules of grammar and sentence structure, so you can hone whatever previous training you've had and put into practice everything you once learned, but might have forgotten, about using the language. Writing courses can be taken online or in a night class at a local college, and they can serve as excellent refreshers to improve your prose. 3. Show Your Personality Bloggers who want to compete well must display their personality clearly in their writing and bio. If you write much the same way as most other bloggers, you'll earn no more than the same level of recognition, if you're lucky. Showing your personality in your work makes it easier to find targeted connections and spread awareness of your brand. 4. Be Human on Social Media Social media is one of the best marketing outlets for bloggers because most people engage with brands if they find them personable and helpful. According to the social media marketers for Buffer, achieving a personable brand is one of the critical keys to managing your blog marketing. 5. Be Seen Usually, being seen on social media is a function of learning how to use of search engine optimization (SEO). Guest blogging through other publications with the goal of link building is one of the best methods. You can also grow your visibility through such tactics as brand mentions, affiliate links, and making your blog of higher quality to become more credible. 6. Write Quotable Content Content usually consists of things like quick facts, statistics, and unique insights on an industry. The clearer and cleverer you can be with such presentations, the better chance they'll be shared. Don't forget to include tools that make it easier for readers to share your quotes, such as click-to-tweet links and Facebook links. 7. Grab Attention with Uniqueness The blogging market is competitive in pretty much every industry, so if you want to stand out, bring a unique and competitive edge. You might be one of 100 fashion bloggers that focus on the Parisian runway, but how many of them will actually travel to Paris to see the opening show? Any unique spin you can put on your blog will give you more authority and credibility in the industry. 8. Update Your Design It's easy to let your blog become out of date as time passes. Many bloggers focus so much on what they're writing that they forget to make sure their blog theme keeps up with design trends. It may require a fresh set of eyes to see the problems that are scaring away recent readers. Run some survey tests to see what your readers think about your blog design. Becoming a better blogger is a marathon, with a few hurdles thrown into the mix. It will take time and training, and you may not get things right for a while. You'll need a combination of the above tactics to achieve your blogging goals. But you'll become a better blogger and see more success from your efforts. Original post: 8 Practical Moves to Make Yourself a Better Blogger

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