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10 Keys For Improving As A Speaker And Getting Speaking Opportunities

Posted: 08 Jul 2015 05:54 AM PDT

Very few people are naturally-born speakers.

The thing is, if you start doing more speaking engagements, you will become more recognized as an expert in your field. It can get you a lot more attention for your business too.

So there are a lot of benefits to getting into the game, but there’s also a lot to know.

Check out the following 10 keys for improving as a speaker and getting more opportunities.

  1. Just Get Started

People tend to have a lot of fears associated with public speaking. This stops them from doing anything.

But not you, right? You’re serious about becoming a better speaker and getting more opportunities.

Speaking might make you nervous, and that’s not the least bit unusual. The point is to gain some experience. The sooner you can get your feet wet, the better.

Don’t aim small either. Find the biggest audience you can, and start speaking in front of them. When you have a larger number of people in a room, you have a better chance of connecting with at least some of them. You can worry about trying to connect with all of them later.

  1. Play To Your Audience

Even if you know you’re going to be giving the same speech or presentation for a while, you should avoid delivering it exactly the same way every time.

You have to customize your approach, even if it’s just a little bit. If you’re speaking at New Media Expo, then you might want to address the audience accordingly, just as an example.

Always be thinking about who your audience is, and then you’ll be better prepared to add value to them in the way that they need.

  1. Let Yourself Cheat… A Little

One of the major fears of most people is forgetting their lines onstage.

That can be problematic if you stall out, and can’t remember what it is you were trying to say. A little bit of silence is totally acceptable, and should even be used for proper effect at times, but it’s not good if you freeze up.

Well, there’s nothing wrong with putting your script in your slides. That way, you can look back at your slide if need be, and read it off word-for-word. Just don’t do this too many times, or your audience will be on to the fact that you don’t know your material at all.

  1. Gesture & Move Around

Speakers that move around too much are distracting. Even more distracting are those who don’t move their arms at all, and stay standing completely still in one spot.

Moving around shows that you’re confident onstage. Gesturing shows that you are passionate about the subject matter.

A good speaker always moves around and gestures, at least to some extent.

  1. Watch Other Speakers You Like

It’s not a crime to take inspiration from others. You’ll probably want to avoid outright plagiarism, but there’s nothing wrong with observing other speakers and learning from them.

Find some speakers you like, and take some pointers. As with anything in life, observing others can go a long way towards making you better.

  1. Share Your Stories

Data, stats, facts, and insights are all great, but the thing that really connects with people is story. Stories make you more relatable and more human, and really helps you drive a point home too.

Stories of others are good too, but share your own personal experiences as much as possible. No one has your exact point of view or life story, so there’s nothing more powerful than your own stories.

  1. Keep It Simple

It probably seems like trite advice, but your presentations will resonate with more people if you make the effort to keep them simple.

The more knowledgeable you are, the greater your tendency will be to complicate the subject matter. But this makes it harder to remember all of your points, and the general audience might not be able to grasp everything you’re trying to impart.

You don’t want to bore people, nor do you want to overwhelm them. No matter how much or how little experience you have, remember to keep your message simple.

  1. Practice

Again, it probably seems obvious, but the more you practice, the better you will get at speaking.

If you know you’re going to be giving an important presentation, you probably shouldn’t leave anything to chance. Improvisation doesn’t work our quite as well as you might think it would.

When you know your material well, you’ll feel more at ease. You’ll be able to have more fun, and your speech will come across as being more natural too.

  1. Share Something No One Knows

Your audience is there to learn something from you. If all you do is reiterate information they can easily find elsewhere, they’re less likely to take away something from your talk.

Surprise the attendees. Find a fact or a data figure that’s going to throw them for a loop. Maybe share something about yourself they’re not likely to know.

A little bit of surprise can go a long way. This will get the attention of the audience, and then hold it too.

  1. Relate To Your Audience

When you’re onstage, you’re already the assumed “expert”. If you try to come across as smart and superior, odds are you’ll create a greater distance between you and the audience.

So stay away from trying to “wow” people. It might end up having the opposite effect. Great speakers are often praised for their ability to make a complicated concept simple, and not a simple topic complex!

Also, don’t do a sales pitch onstage. The temptation is always there, because you might want to promote your new book or product or whatever, but at the end of the day it just puts a lot of pressure on the talk. When you help people, they’ll also want to help you, so focus on helping people first.

Final Thoughts

Becoming a better speaker will lead to more opportunities. At first, you may have to take whatever you can get, just for the experience, but in time, as you add to your portfolio, you’ll be able to get even better gigs.

Don’t be afraid to do it for free to begin with. Money will come, but all in good time. Focus first on perfecting your presentation and bringing value to audiences everywhere you go.

“How to Choose What Social Media Space to Focus On” plus 1 more

“How to Choose What Social Media Space to Focus On” plus 1 more

Link to @ProBlogger

How to Choose What Social Media Space to Focus On

Posted: 07 Jul 2015 01:00 PM PDT

A brand new week and day 8 of our 31 Days to Build a Better Blog challenge! Let’s get started.

Today it’s all about social media, and the role it plays in your blogging. If you’re not careful, it can suck up all of your time and you’ll be left struggling to find hours in the day to create content for your blog.

Also it is easy to just drift along doing whatever whenever and really just not using it effectively – it can go so far as to even harm your blog and brand if you don’t pay attention.

In this episode (listen to it here or find it on iTunes or Stitcher), I talk about the moment I had recently when I realised I’d let things slip, and what I did to overcome it and make the ProBlogger social media accounts once again a thriving hub of blogging community.

I share the plan I came up with to revive my online presence, and issue you a challenge to help boost you out of any ruts you may find yourself in.

The first thing to do is to figure out which social network is best for your site, and I offer some suggestions to help you figure that out. If you’re already happy with the platforms you’ve chosen, you can also use the second few questions to help you accurately gauge whether you’re using them effectively, and what you can do to make them better.

I’ll also give you tips on how to navigate an editorial calendar for the platform you end up choosing, and I share what my calendar looks like for the ProBlogger social media accounts to help you along.

I hope you’ve been enjoying the podcast so far – I’d love to hear your feedback in the comments.

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 Click here to listen to day eight of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. 

Further Reading:

  • How to Socialize Your Posts for Maximum Effect
  • Most Popular Posts on Problogger 2014: Social Media
  • Hubspot’s The Social Media Content Calendar every Marketer Needs even has a template for you to fill in with your schedule.
  • How to Create and Schedule a Social Media Marketing Plan – Buffer
  • Inc.com: How to Choose the Best Social Media Sites to Market Your Business
  • Originally at: Blog Tips at ProBlogger
    Build a Better Blog in 31 Days

    How to Choose What Social Media Space to Focus On

    The post How to Choose What Social Media Space to Focus On appeared first on @ProBlogger.

    31DBBB Podcast Challenge: Write a Link Post (And Why You Should!)

    Posted: 06 Jul 2015 01:00 PM PDT

    This is it! Day Seven of the 31 Days to Build a Better Blog podcast series – you made it through the first week!

    If you missed an episode here they are:

    But back to today which is another writing challenge, which by the end of the month, should help you define what kinds of posts you like to write and what appeals to your readers.

    Today’s challenge is very simple – a link post. But in this episode, I go into more detail about the types of link posts that do well (I talk about the six ways to write a link post), how to expand upon them, and of course – why I think these types of posts are important.

    Things have changed since the early days when I favoured link posts, so there’s also tips to ensure your posts will be successful in today’s new online environment.

    Don’t forget to share on social media how you’ve enjoyed your first week. What have been the hits and misses for you? What have you learned?

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