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“How to Choose What Social Media Space to Focus On” plus 1 more

“How to Choose What Social Media Space to Focus On” plus 1 more

Link to @ProBlogger

How to Choose What Social Media Space to Focus On

Posted: 07 Jul 2015 01:00 PM PDT

A brand new week and day 8 of our 31 Days to Build a Better Blog challenge! Let’s get started.

Today it’s all about social media, and the role it plays in your blogging. If you’re not careful, it can suck up all of your time and you’ll be left struggling to find hours in the day to create content for your blog.

Also it is easy to just drift along doing whatever whenever and really just not using it effectively – it can go so far as to even harm your blog and brand if you don’t pay attention.

In this episode (listen to it here or find it on iTunes or Stitcher), I talk about the moment I had recently when I realised I’d let things slip, and what I did to overcome it and make the ProBlogger social media accounts once again a thriving hub of blogging community.

I share the plan I came up with to revive my online presence, and issue you a challenge to help boost you out of any ruts you may find yourself in.

The first thing to do is to figure out which social network is best for your site, and I offer some suggestions to help you figure that out. If you’re already happy with the platforms you’ve chosen, you can also use the second few questions to help you accurately gauge whether you’re using them effectively, and what you can do to make them better.

I’ll also give you tips on how to navigate an editorial calendar for the platform you end up choosing, and I share what my calendar looks like for the ProBlogger social media accounts to help you along.

I hope you’ve been enjoying the podcast so far – I’d love to hear your feedback in the comments.

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 Click here to listen to day eight of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. 

Further Reading:

  • How to Socialize Your Posts for Maximum Effect
  • Most Popular Posts on Problogger 2014: Social Media
  • Hubspot’s The Social Media Content Calendar every Marketer Needs even has a template for you to fill in with your schedule.
  • How to Create and Schedule a Social Media Marketing Plan – Buffer
  • Inc.com: How to Choose the Best Social Media Sites to Market Your Business
  • Originally at: Blog Tips at ProBlogger
    Build a Better Blog in 31 Days

    How to Choose What Social Media Space to Focus On

    The post How to Choose What Social Media Space to Focus On appeared first on @ProBlogger.

    31DBBB Podcast Challenge: Write a Link Post (And Why You Should!)

    Posted: 06 Jul 2015 01:00 PM PDT

    This is it! Day Seven of the 31 Days to Build a Better Blog podcast series – you made it through the first week!

    If you missed an episode here they are:

    But back to today which is another writing challenge, which by the end of the month, should help you define what kinds of posts you like to write and what appeals to your readers.

    Today’s challenge is very simple – a link post. But in this episode, I go into more detail about the types of link posts that do well (I talk about the six ways to write a link post), how to expand upon them, and of course – why I think these types of posts are important.

    Things have changed since the early days when I favoured link posts, so there’s also tips to ensure your posts will be successful in today’s new online environment.

    Don’t forget to share on social media how you’ve enjoyed your first week. What have been the hits and misses for you? What have you learned?

    ProBlogger Podcast Avatar

    “ProBlogger Podcast: The Benefits of Your Blog Being Mobile-Friendly” plus 1 more

    “ProBlogger Podcast: The Benefits of Your Blog Being Mobile-Friendly” plus 1 more

    Link to @ProBlogger

    ProBlogger Podcast: The Benefits of Your Blog Being Mobile-Friendly

    Posted: 05 Jul 2015 01:05 PM PDT

    Today is Day 6 in our 31 Days to Build a Better Blog Challenge

    There’s no denying it – the time has come where you’re going to lose traffic if your blog is not optimised for mobile viewing.

    Whether that dip in traffic is due to Google penalising non-mobile-friendly sites by not featuring their content in mobile search results thanks to their “Mobile Friendly Update” (otherwise known as Mobilegeddon), or because your reader isn’t having a pleasant reading experience and will click away to another blog where they do, you may never know. But the time is now to get your site mobile-friendly and capitalise on the fact that mobile traffic is outnumbering desktop traffic at breakneck speed.

    Now this is one of the challenges in the 31 Days to Build a Better Blog series on the ProBlogger Podcast that might not be able to be completed in a day, but it’s something you can make a start with today, at least.

    In this episode, I ask you to look at your blog on a mobile device from your readers’ perspective, and I give you some questions to ask yourself as you look. I also go through a few options to help you transition if you blog on WordPress, with links in the show notes to a few of my favourite sites and plugins.

    If your blog is already mobile-friendly, we go through a checklist of things to do to make sure your reader is getting the best mobile experience possible. You won’t want to miss it.

    ProBlogger Podcast Avatar

    Click here to listen to day six of the 31 Days to Build a Better Blog series on the ProBlogger Podcast.

    Further Reading:

    Originally at: Blog Tips at ProBlogger
    Build a Better Blog in 31 Days

    ProBlogger Podcast: The Benefits of Your Blog Being Mobile-Friendly

    The post ProBlogger Podcast: The Benefits of Your Blog Being Mobile-Friendly appeared first on @ProBlogger.

    31DBBB Day Five Challenge: Email a Blog Reader

    Posted: 04 Jul 2015 01:00 PM PDT

    Welcome to day 5 in the 31 Days to Build a Better Blog Challenge. You can find today’s challenge here.

    There’s nothing like a personal touch in any kind of business, and that includes blogging. When service goes above and beyond, or when a blogger takes the time to notice and acknowledge their readers, it can result in ongoing loyalty and goodwill.

    In the early days of my blog I would always email readers who left a comment to thank them and let them know I’d responded. It was always met with surprise and gratitude, and I know to this day some of those commenters still read ProBlogger today.

    It’s the kind of gesture that people are pleasantly surprised by and it is one of the absolute most simple things you can do (and that’s why many people don’t!). It may be too slow for some – converting readers one at a time – but that one connection can have a lasting impact and it’s often in ways you can’t even see yet.

    So reach out to your readers. Follow them where they are on social media. Chat. Create a community. Today’s episode will show you how (and in ways you might not even have thought to consider).

    ProBlogger Podcast Avatar

    Click here to listen to day five of the 31 Days to Build a Better Blog series on the ProBlogger Podcast. 

    Don’t forget to let us know how you’re going with the challenges – you can do so by leaving a comment on todays show notes page here.

    If you missed yesterday’s post about analysing other blogs and finding gaps you can fill, go here. For all other podcast episodes, go here.

    Further Reading:

    Further reading is further watching today, as Pat Flynn from Smart Passive Income tells us how to turn casual readers into raving fans. He gave this presentation as the keynote speech for the ProBlogger Training Event in 2014 and it turned the whole room into raving Pat fans:

    Originally at: Blog Tips at ProBlogger
    Build a Better Blog in 31 Days

    31DBBB Day Five Challenge: Email a Blog Reader

    The post 31DBBB Day Five Challenge: Email a Blog Reader appeared first on @ProBlogger.