ProBlogger: Most Popular Posts on ProBlogger 2014: Monetization

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Most Popular Posts on ProBlogger 2014: Monetization Posted: 14 Dec 2014 06:03 AM PST We’ve covered so much ground here on ProBlogger this year, and much of it about monetization – here are the top five posts this year in that category. Have you made the changes you read about in these posts? Which ones did you miss? Take this chance now to catch up – or pin it for future reference. Image via Flickr user Susy Morris 1. Making the Impossible Possible: How I Created a Full-Time Blogging Income with No Qualifications It seems like Stacey Corrin’s story of turning her passion into profit in just three months was a hit with you guys. And who can blame it – the majority of readers here want to make some kind of income from their blogs, and full-time seems like the jackpot. Some great tips in this post from someone who has been there, done that. 2. How I Doubled My Unique Visitors in Six Months (and Tripled Them in a Year) This is a post I wrote after seeing tremendous growth on my personal blog in 2012. Some real, practical take-home strategies you can do today to boost your traffic. 3. 9 World-Class Bloggers Share Their #1 List-building Tip A few famous faces gave their top tip for creating the best email list possible. Everything from content to plugins and download incentives is covered. 4. Partnering with Brands Theme Week: Ways to Collaborate and Earn an Income on Your Blog Aussie super-blogger Nikki Parkinson of Styling You gives the lowdown on how to make a brand-blog collaboration really shine. Nikki’s advice on ways to work together and how to get brands on side are not to be missed. 5. The Ultimate Guide to Creating a Media Kit Another one from our Working With Brands Theme Week – everything you need to know to create a kickass media kit, all in one place. Remember – less is more!   Did you catch these throughout the year? Have you found the tips useful? I’d love to chat! Stacey is the Managing Editor of ProBlogger.net: a writer, blogger, and full-time word nerd balancing it all with being a stay-at-home mum. She writes about all this and more at Veggie Mama. Chat with her on Twitter @veggie_mama (cat pictures welcome!). Originally at: Blog Tips at ProBlogger Most Popular Posts on ProBlogger 2014: Monetization

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ProBlogger: New Facebook Changes: Target your Audience Effectively

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New Facebook Changes: Target your Audience Effectively Posted: 12 Dec 2014 06:44 AM PST   If you are one of the many people confused by Facebook and its ever-changing algorithms, you'll be pleased to know they've recently made some favourable changes to their operating system. I see it everywhere – bloggers desperately trying to reach their Facebook audience, and being thwarted at every turn. Facebook has been experimenting a lot this year with delivering the best, most tailored newsfeed to its users, but at the cost of our readers seeing posts. We dedicated an entire week to decoding Facebook earlier this year – from sticking with organic reach practises to experimenting with paid ads. Both can work, but a complaint I hear often is that it's getting to be more of a pay-to-play platform. In both the Facebook Advertising webinar and the post we did on how to effectively target your audience, we covered the gamut of targeting options available. However, with the recent changes to targeting and tools, it is easier than ever to only show your posts to those who are interested, and to save different types of posts for different kinds of audiences. New Facebook Tools Changes Facebook has introduced very selective targeting options for you to really drill down and capture the right readership for your blog (or even specific posts or pages on your blog) every time you post. Available to those who have enabled the Targeting and Privacy setting, you can now use it to provide posts to a subset of your audience. Have a recipe post? You can now choose to show it to the part of your readership who have indicated to Facebook they like food or cooking. People who aren't interested in that won't see the post. But they will see a post they are interested in, based on their likes and dislikes. Post End Date Have a time-sensitive post? You can choose a particular date it will stop showing up in newsfeeds… but it will still be visible on your page. Again, only available to those who have enabled Targeting and Privacy, and it's only available on desktop at the moment. Smart Publishing Take the guesswork out of what your audience will resonate with. Can be hard to predict, so Facebook have rolled out to a select few media organizations (for now) the ability to identify and publish stories that are already popular with the folk on Facebook. Frequently-shared links to your website will appear in the newsfeed of people who like your page. They won't appear on your page, but you'll get a whole new dashboard of insights and ability to moderate comments. Page admins can opt in from the Publisher Tools section within Page Settings. Insights While reasonably in-depth, your current insights will now be even more descriptive. With a better overview, you can even more effectively understand and optimize your content for success. It's even easier now to see where your content is going with the addition of information about people and pages that share your links. There are also changes made to the type of insights you have access to, and how your page and plugins drive traffic to sites. You can find out more information, and keep up with further Facebook announcements here. So what do you think? Will this make marketing on Facebook easier for you?   Stacey is the Managing Editor of ProBlogger.net: a writer, blogger, and full-time word nerd balancing it all with being a stay-at-home mum. She writes about all this and more at Veggie Mama. Chat with her on Twitter @veggie_mama (cat pictures welcome!).   Originally at: Blog Tips at ProBlogger New Facebook Changes: Target your Audience Effectively

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