Shoemoney - Skills To Pay The Bills

Posted: 10 Jun 2014 07:39 AM PDT

Ladies and Gentleman -

I can finally say the time has come to announce where we will be hosting our 10th Elite Retreat event!!! I know, I have been saying this for the last two years but the time has FINALLY come. Get excited! We have the best line up of speakers yet.

This year's Elite Retreat 10 will be in Miami Beach, Florida at the Fontainebleau Miami Resort. This resort is the most luxurious hotel on Miami Beach. It is home to a high-energy nightclub, LIV, that is 18,000 square feet and the hot spot for celebrities. With a private beach and 9 on-site pools at your toes, this year's event is going to top the charts! The best yet is that we snagged a special room rate of $189.00 a night!!

To just mention some of the speakers, Bart Lorang (CEO & Co-Founder of FullContact), Chris Goward (CEO & Founder of WiderFunnel), Jason Akatiff (CEO & Founder of Pixlwise and A4D), and Neil Patel (Co-founder of Crazy Egg, Hello Bar, and KISSmetrics). You can check out the entire speaker line up here.

This four day event will take place on Wednesday, September 24th through Saturday, September 27th. We will be picking up every attendee in limos from the airport. On Wednesday night, there will be a cocktail meet and greet at the Fontainebleau. On Thursday and Friday, you will be able to enjoy motivational and inspirational advice from TRULY ELITE speakers that have been there and done that. These sessions will last an hour but the best part is we will be bringing back the ONE-ON-ONE sessions, too. So, every attendee will get the chance to meet with their top three speakers to discuss any topics you have questions on. On both Thursday and Friday night, we will be taking all attendees and speakers out for a five star dinner ending with night life entertainment. On Saturday, there will be networking along with various activities that go until 3:00 p.m.

With this being our 10th event, we have opened up registration to 10 more attendees making an attendee total of 40. All attendees will be screened to ensure they will be able to accomplish their goals and be able to contribute to the growing alumni group. As always, every attendee will be expected to sign and send back an NDA.

We will be opening registration on Monday, July 21st! Pricing for the event will be $7,995.00 and that includes all of the above items as well as many more.

You do not want to miss out on this so mark your calendars to get registered on MONDAY, JULY 21st!

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The Crucial Difference Between Building a Blog and Building a Business - DailyBlogTips

The Crucial Difference Between Building a Blog and Building a Business

Posted: 10 Jun 2014 01:17 AM PDT

Are you building a blog or building a business?

Do you think of yourself — and perhaps describe yourself — as a "blogger"?

Or are you a freelancer, entrepreneur, consultant, ebook author, or similar?

When I got started in blogging, I was really excited by the idea of building a blog that made money. But I didn't initially see myself as someone who was in business.

As a result, it took me months to start making any money. It wasn't until I accidentally fell into freelancing (the first blog I guest posted for invited me to become a paid writer) that I began to think in a more business-like way.

So what's the difference?

If you're building a blog and you want to make money, then you're focusing on the wrong thing.

If you're building a business, you might not be making money yet, but at least you're moving in the right direction.

Here's something important to remember: your blog itself is not your business. Your blog is a marketing tool for your business.

What Numbers Are You Focusing On?

When I started blogging, I obsessed about a lot of different numbers, like:

How many subscribers I had
How much traffic I was getting
How many Twitter followers I had

… and so on.

These days, I often don't remember to check my stats — because I'm focused on the business metric that really matters: how much money am I making?

That might sound a bit cold and profit-focused to you. If your main motivation for blogging is to have an audience for your ideas, then you may not care about making money (though you might want to run a few ads or take donations to cover your hosting costs). That's fine.

But if you want your blog to be something more than a hobby — potentially a full-time living — then you really need to think beyond your blog itself.

That means figuring out how exactly you're going to make money. What does your business provide — what service or product do you offer?

That could be:

You sell ebooks (or print books, or ecourses) on a particular topic, and you blog about the same topic — though in less detail.
You sell coaching or consulting and your blog is aimed at your clients, covering the sorts of topics they want to know about.
You run in-person workshops or classes, and your blog covers similar topics, with a focus on your geographical area.
You offer a particular service, like freelance writing or design, and your blog is aimed at your clients.

Of course, many bloggers use a combination of these, and that can be a great way to use your blog to maximum effect. For instance, you might offer a particular service but also sell a "do-it-yourself" ebook.

Note: Some large blogs run lots of ads and make money that way. This requires a big audience, though, and it's not a business strategy that I'd recommend to new bloggers: there are much easier ways to build a successful business.

Many successful entrepreneurs in the blogging world started out just like you. They may well have launched a blog without much of a plan in mind, or without a clear idea of how they'd make it profitable.

But somewhere along the way, they all, without exception, turned their blog into a genuine business. And you can do the same.

Your Next Steps

If your current business plan looks something like "grow my blog and monetize it", figure out exactly what you're going to do (starting right now) to bring in money.

What service can you offer, or what product could you sell? How could you get started by offering that service or product for free, so you can get some testimonials?

Tell us about your business ideas, or about your thoughts on blogs vs businesses, in the comments below.

Quick reminder: If you’re yet to start your blog, don’t forget that our course Get Blogging is open for new members until Friday 13th June.

Wanna learn how to make more money with your website? Check the Online Profits training program!

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