Shoemoney - Skills To Pay The Bills

Posted: 18 Mar 2014 06:46 AM PDT

I love bad news.

Why? If done right, you can get lots and lots of cheap traffic.

But I admit, I rarely advise this because trends die.Then you end up chasing the next trend… then the next.. and you will eventually get burned out.

Of course, it would be a lie if I said that I don’t chase trends – because sometimes I do.

But when i do, I don’t go after things that the marketers talk about because by then, the exploit is almost always over. (Another reason why you should stop listening to marketing “gurus”… except me and ShoeMoney of course).

I look for trends that I can see for myself.

Here are some ideas

1) Look for disasters

In 2002, there was a huge thing in Asia with SARS, a.k.a. severe acute respiratory syndrome.

People were freaking out, buying these “N-95 masks” (95 stands for 95% filtration rate) and wearing them like there’s no tomorrow.

Imagine, a couple hundreds million people buying these masks at $2-3 a piece every day for 3 months.

That’s a LOT of money.

My friend and I were given this hot tip in 2002/2003′ish. A buyer from China wired us $1m in escrow to get the masks for under $1.25 a piece. Our job was to export as much as possible for under that price.

Make the story short, we didn’t fill anywhere near the quota they wanted, and even got scammed by bunch of Canadians claiming they had half a million pieces they can unload to us.

It turned out they were nothing but flimsy pieces of paper with a piece of glue.

The point is.. when there’s fear, there’s often money to be made. The smartest marketer I’ve seen exploit this was a guy who bought bunch of cheap masks, bandages, ointments, etc. for under $5 and sell them online as “anti-SARS kits” for $50.

Right now, there’s the missing Malaysian airline thing going on.

I am not saying this is right or wrong, or whether or not you should use it, but the whole world is DRAWN to it.

Why not take advantage of it?

Sell insurance of some sort? Here’s your chance.

Sell personal tracking device / private investigation service or product? Ta-da!

Yes, things can backfire and you might piss off some people.

But so what? So stop caring what people think.

2) Look for controvery & posts that have lots of angry (or emotional) comments

Bill Gates recently said that Snowden is no hero for leaking sensitive government information that showed US agencies were doing some pretty nasty stuff

Of course, a flurry of comments were made about how Microsoft gave up information about their users when government demanded them.

This would be a perfect time for companies that provide anonymity like VPN to come in and say “hey use us, and you’ll never have to worry, especially because you pay us in bitcoin!” (Or something like that).

So many possible software ideas here: personal firewalls, cookie clearers, password rotation & management, etc etc.

Right now, there’s a fury going on over Russia & Ukraine army stance over Crimea.

Why? Over oil pipelines.

First, expect oil price to go crazy…. so if you trade oil, this is probably a good thing (sucks for rest of us).

Second, this is perfect because the Russian military is like 20 times bigger than the Ukrainian army. Ever hear of David vs. Goliath? You can use that angle here.

Here are some crazy ideas

Dating: “Date a Russian Hottie with an AK-47″ / “Date a Hot Eastern European Refugee” (sorry, that was lame)
Finance: “How to Protect Yourself for a Shocking Gas Price Hike Thanks to Putin – Download this eBook” squeeze page
Health: “How the Ukrainian Military used XYZ work out videos and fought back against the Russian Goliath”
Games: “Angry Birds – Crimea Freedom Fighter Version”

If you’re an affiliate promoting these offers, there are so many creative ways to use these trends because you can move quick (these trends WILL die so you have to move very quick.. as in hours).

Tools

Luckily, with tools, most of this stuff is easy to spot.

Here are some:
- General News (Google, Yahoo, Twitter)
- Marketing news – @DailyIMNews (I created this twitter account from RSS feeds of all the marketing blogs I read)
- Trending products - Amazon, Alibaba (If you do international)

Any other ideas? Share them in the comments

Trying to increase your Google rank that is like no other?

Six Legitimate Ways to Boost Your Traffic (Without Getting Beaten Down by Google) - DailyBlogTips

Six Legitimate Ways to Boost Your Traffic (Without Getting Beaten Down by Google)

Posted: 18 Mar 2014 07:07 AM PDT

Back in our survey last year, one DailyBlogTips reader wrote, “I am struggling for traffic. Please help me so that I can increase the traffic of my site by legal methods.”

First off, it's great to know this reader isn't thinking about using Black Hat methods.

It's definitely not worth trying to cheat Google (and other search engines) — even if you have some limited short-term success, your site will get penalised before long.

Instead, when you look at ways to get more traffic to your site, it's really important you go about it in the right way.

Here, I'll share six straightforward and effective ways to get more readers to your website. While you don't have to do all of these, they build on one another, so the more you can put into practice, the better results you'll see.

#1: Write the Best Content You Can

I'm sure you've heard this before … but it bears repeating, because all too often I see that bloggers aren't really taking it to heart.

You CANNOT succeed in blogging without good content.

If you're churning out blog posts as fast as possible, without any real regard to how good they are, or if you're reprinting articles from Ezine Articles or similar — then your content is unlikely to be much good.

Further reading:

Six Simple Tricks That Will Improve Your Writing Straight Away, Ali Luke, DailyBlogTips

#2: Include Your Blog in Your Email Signature

This is a small step, but one that many bloggers don't think to take. Add a link to your blog in your email signature (text which appears at the bottom of every email).

That way, anyone you email will see the link to your blog. Of course, not everyone will be interested enough to check it out … but many will.

You can also add your URL to your forum profile on many forums, and to your Twitter profile and Facebook About section.

Further reading:

How to Use Your Email Signature To Drive Traffic To Your Blog With WiseStamp, Gigi Ross, KludgyMom

#3: Build Relationships with Other Bloggers

The blogosphere is built on relationships. After all, if you want to get links and tweets from other bloggers, they need to know you exist. This goes for your blogging peers — other bloggers at roughly the same level as you — as well as for the bigger names in your niche.

A great place to start is by leaving comments. This isn't an SEO tactic (almost all blogs have "no-follow" on the link attached to your comment) but it is a good way to build up relationships both with bloggers and with their readers.

Be cautious about contacting big-name bloggers by email — this can come across as intrusive and demanding. Twitter's often a better way to go.

Further reading:

Why You Should Pay More Attention to the "Little Guys" in the Blogosphere, Ali Luke, DailyBlogTips

#4: Guest Post on Major Blogs

A whole week in our Get Readers course is devoted to guest posting — with good reason. A guest post is a brilliant way to tap into someone else's audience.

Done well, guest posts create a win/win/win situation. You benefit from the exposure and traffic; the host blogger benefits from a great piece of content that they didn't have to write; their readers benefit from your expertise and new perspective.

Further reading:

A Step-by-Step Guide to Writing Your First Guest Post, Ali Luke, DailyBlogTips

#5: Don't Just Think SEO

When you're looking at ways to get more traffic to your blog, it's easy to focus on search engine traffic and on SEO techniques aimed at getting you more of that.

But search engines aren't the only source of readers for your blog. In fact, some bloggers do just fine without doing much SEO at all — they concentrate instead on building a business and creating really great content. (Danny Iny from Firepole Marketing is a good example.)

The slightly ironic thing about this is that these blogs may well rank very highly in Google and other search engines, because they're providing exactly what Google wants to promote — great content aimed at meeting readers' needs.

Further reading:

22 Ways to Create Compelling Content When You Don't Have a Clue [infographic], Danny Iny and Brian Clark, Copyblogger

#6: … But Do Learn the Basics of SEO

While SEO isn't everything, it's certainly worth paying some attention to. If you're using WordPress, your blog's already in good shape — but there are plenty of plugins (like All in One SEO Pack) that can help you take things further.

By understanding the basics of SEO — things like using keywords in your titles, and building plenty of links between your pages — you're in a better position to create great content that both readers and search engines love.

Further reading:

6 SEO Tips from Google Itself, Daniel Scocco, DailyBlogTips

What have I missed? Let me know your best traffic-boosting tip in the comments…

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