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ProBlogger: Behind the Scenes – My Low Tech Editorial Schedule

ProBlogger: Behind the Scenes – My Low Tech Editorial Schedule

Link to @ProBlogger

Behind the Scenes – My Low Tech Editorial Schedule

Posted: 17 Oct 2013 08:37 AM PDT

How do you organise and plan your posts? Do you have an editorial calendar?

I like to keep things fairly informal but do use a spreadsheet to help me keep more organised than I used to. Here’s how it looks for dPS:

Editorial calendar

The left two columns are my blog posts. I publish two posts per day – one scheduled for the US audience in the morning and one for the afternoon. I’m usually scheduling these 2-3 days in advance (but up to a week or two in advance if I’m taking a trip).

The 5 columns on the right are my Facebook posts on the dPS Facebook Page which I plug in a day or two in advance also. The times at the top are Aussie time zone times but they tend to go up more during the US morning through to evening – every 4-5 hours.

The Facebook updates are a combination of:

  • New posts on the blog (2 per day)
  • Highlighting old posts in the archives (1-2 per day)
  • Discussion Questions (1 every day or two)
  • Links to hot threads in our forum area (1 per day)

Note: Much of what I do I posted about last week in my post on increasing Facebook Engagement by 200-300%.

I do move them around a bit depending upon what is happening on the blog on any given day. If something hot is happening on a post or forum I’ll push that into the schedule faster for example.

The green colour signifies that the posts are scheduled. If they are white they are just penciled in but not set to go live yet.

That’s how I roll – what about you? Do you schedule posts far in advance? Do you use a system or tool to help you do it?

Originally at: Blog Tips at ProBlogger
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Behind the Scenes – My Low Tech Editorial Schedule

Shoemoney - Skills To Pay The Bills

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DMA 2013 Recap

Posted: 17 Oct 2013 08:59 AM PDT

Post image for DMA 2013 Recap

I spoke at the DMA conference many years back on the power of a blog and what it can do for your company. It’s been so long ago that I forget what actual session it was. I never really made it to the conference hall mostly just did dinners and lunches and so on.

The expo hall was divided up into a few categories. Out of the 200 booths “full service agencies” made up at least half, if not more. The rest were all data append and cleaning companies.

It was kind of funny reading the descriptions of the companies in the brochure that was included in your bag. Every company started off with “The Global Leader”…

Special shout out to John Parker an independent Cutco Knives rep.

http___metacdn.shoemoney.com_wp-content_gallery_dma-2013_img_0696.jpgThis dude is a straight up hustler and paid for his own booth. I was really surprised I thought it was a Cutco paid booth but nope..

He even let me juggle the knives. It took a LOT of talking him into it but he was cool about it eventually.

Go grab some knives from this kid. We are gonna get some gift boxes for christmas from him.

The also of note was The Search Agency who was giving away cash for who could do the best yo-yo tricks. Love it!

Funny thing probably 1/2 of the booths there were giving away car usb outlets. Like literally you could have picked up 100 of these things.

Here are my photos from the event:

 

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